The Floating Lotus Studio Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Floating Lotus Studio's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Floating Lotus Studio.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Floating Lotus Studio
App Name : The Floating Lotus Studio
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : TFL Studio Pty Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 50
Duration : 398
Popularity : 8,403
Check ASO Keywords of The Floating Lotus Studio
2. The Floating Lotus Studio’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Floating Lotus Studio in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Floating Lotus Studio in the recent period. As of 2021-04-05, among the The Floating Lotus Studio‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-04-05, The Floating Lotus Studio's the proportion of networks impressions are placed like this:
Audience Network's proportion is 29.34%,
Messenger's proportion is 29.34%,
Instagram's proportion is 21.09%,
Facebook's proportion is 20.22%,
's proportion is .
In the date of 2021-04-05, The Floating Lotus Studio‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of The Floating Lotus Studio
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Floating Lotus Studio. We can see some advertising trends.
Top 1 Ad Creative of The Floating Lotus Studio
Ad Details ：
Headline ：The Floating Lotus Studio
Text ：A holistic fitness experience that is specialised, enjoyable, and provides not just strength and toning outcomes but also mental health and wellbeing benefits
We offer 41 Yoga, Pilates, Barre, Yin and Meditation classes weekly, as well as a range of workshops, private classes and events.
Top 2 Ad Creative of The Floating Lotus Studio
Ad Details ：
Headline ：Check out our range of membership options.
Text ：A holistic fitness experience that is specialised, enjoyable, and provides not just strength and toning outcomes but also mental health and wellbeing benefits
We offer 41 Yoga, Pilates, Barre, Yin and Meditation classes weekly, as well as a range of workshops, private classes and events.
Top 3 Ad Creative of The Floating Lotus Studio
Ad Details ：
Headline ：Check out our range of membership options.
Text ：A holistic fitness experience that is specialised, enjoyable, and provides not just strength and toning outcomes but also mental health and wellbeing benefits
We offer 41 Yoga, Pilates, Barre, Yin and Meditation classes weekly, as well as a range of workshops, private classes and events.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 129 | 83 | 82 |
| Popularity | 940 | 650 | 635 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Australia | Australia,United States,United Kingdom,Canada | United States,United Kingdom,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The Floating Lotus Studio in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free The Floating Lotus Studio's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Floating Lotus Studio, you can click the app name below to view related reports, or you can find more info in ASOTools.