The Messi Store Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Messi Store's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Messi Store.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Messi Store
App Name : The Messi Store
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : MGOTEAM 1 LLC
Publisher : Instagram,Facebook,Ubaki Memory Games for Kids,Memory Master,LapLogger Lite OBD Scanner,Confort Premier
Total creative ads during the time period : 395
Duration : 141
Popularity : 34,035
Check ASO Keywords of The Messi Store
2. The Messi Store’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Messi Store in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Messi Store in the recent period. As of 2021-03-14, among the The Messi Store‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 75.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, The Messi Store's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.04%,
Messenger's proportion is 25.01%,
Audience Network's proportion is 24.99%,
Instagram's proportion is 24.96%,
's proportion is .
In the date of 2021-03-14, The Messi Store‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of The Messi Store
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Messi Store. We can see some advertising trends.
Top 1 Ad Creative of The Messi Store
Ad Details ：
Headline ：VIDEO EXCLUSIVE: Leo Messi Talks About His Fashion Brand The Messi Store
Text ：NEW, never before seen video of Leo Messi! Watch now: https://cutt.ly/NewLeoMessiVideo
Top 2 Ad Creative of The Messi Store
Ad Details ：
Headline ：VIDEO EXCLUSIVE: Leo Messi Talks About His Fashion Brand The Messi Store
Text ：NEW, never before seen video of Leo Messi! Watch now: https://cutt.ly/NewLeoMessiVideo
Top 3 Ad Creative of The Messi Store
Ad Details ：
Headline ：Messi presenta: The Messi Store
Text ：Mientras celebramos nuestro primer aniversario, nos complace compartir un video exclusivo de Leo Messi hablando sobre su entusiasmo por la marca. Además, accede a toda la colección The Messi Store ahora y consigue increíbles promos!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 59 | 59 | 58 |
| Popularity | 358 | 358 | 218 |
| Dimensions | 1200 x 669 | 1200 x 669 | 426 x 240 |
| Creative Type | Image | Image | Video |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 2 |
| Countries | United States,Canada | United States,Canada | United States |
| Language | English | English | Spanish |
Through the above analysis, we can see that the most effective channel for The Messi Store in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free The Messi Store's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Messi Store, you can click the app name below to view related reports, or you can find more info in ASOTools.