The MMC Edge Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The MMC Edge's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The MMC Edge.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The MMC Edge
App Name : The MMC Edge
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Full Measure Education Inc.
Publisher : Instagram,Facebook
Total creative ads during the time period : 57
Duration : 607
Popularity : 28,742
Check ASO Keywords of The MMC Edge
2. The MMC Edge’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The MMC Edge in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The MMC Edge in the recent period. As of 2021-05-26, among the The MMC Edge‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, The MMC Edge's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-26, The MMC Edge‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of The MMC Edge
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The MMC Edge. We can see some advertising trends.
Top 1 Ad Creative of The MMC Edge
Ad Details ：
Headline ：
Text ：See yourself in MMC’s NYC? Start your application to the best small college in the world’s greatest city. Receive a decision within a week.
Top 2 Ad Creative of The MMC Edge
Ad Details ：
Headline ：Make a smart investment.
Text ：No matter the field they choose, MMC students prepare for successful careers through small classes, close connections, and opportunities found only in NYC.
Top 3 Ad Creative of The MMC Edge
Ad Details ：
Headline ：See aid programs.
Text ：MMC is one of NYC's lowest-cost private colleges with some of the highest-value experiences.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 170 | 170 | 260 |
| Popularity | 976 | 976 | 971 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Canada,United Kingdom,Australia,United States | Canada,United States,United Kingdom,Australia | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The MMC Edge in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free The MMC Edge's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The MMC Edge, you can click the app name below to view related reports, or you can find more info in ASOTools.