The New Indian Express Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The New Indian Express's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The New Indian Express.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The New Indian Express
App Name : The New Indian Express
Logo：
OS : Android
Network : Facebook,Messenger,Instagram
Developer : The New Indian Express Group
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage
Total creative ads during the time period : 460
Duration : 2,259
Popularity : 35,765
Check ASO Keywords of The New Indian Express
2. The New Indian Express’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The New Indian Express in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The New Indian Express in the recent period. As of 2021-05-17, among the The New Indian Express‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-17, The New Indian Express's the proportion of networks impressions are placed like this:
Messenger's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-17, The New Indian Express‘s network with the most ads is Messenger and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of The New Indian Express
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The New Indian Express. We can see some advertising trends.
Top 1 Ad Creative of The New Indian Express
Ad Details ：
Headline ：Bengaluru group preparing five lakh rotis to feed the flood-hit North Karnataka
Text ：This Shravana Maasa, a major wedding season, Nagendra who runs catering business, could have been raking in the moolah.
Top 2 Ad Creative of The New Indian Express
Ad Details ：
Headline ：5 Years of Baahubali:: 50 rare working stills from the sets of SS Rajamouli's magnum opus
Text ：5 Years of Baahubali:: 50 rare working stills from the sets of SS Rajamouli's magnum opus Published: 11th July 2020 As the iconic period war-drama completes 5 years, we give you moments caught on camera from the movie's making... 50 51 Share Via Email
Top 3 Ad Creative of The New Indian Express
Ad Details ：
Headline ：5 Years of Baahubali:: 50 rare working stills from the sets of SS Rajamouli's magnum opus
Text ：5 Years of Baahubali:: 50 rare working stills from the sets of SS Rajamouli's magnum opus Published: 11th July 2020 As the iconic period war-drama completes 5 years, we give you moments caught on camera from the movie's making... 50 51 Share Via Email
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 237 | 290 | 290 |
| Popularity | 998 | 864 | 858 |
| Dimensions | 600 x 390 | 600 x 390 | 600 x 390 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 4 | 4 |
| Countries | United Kingdom,Australia,United States,Canada | India,Canada,United States,Australia,United Kingdom | India,Canada,United States,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The New Indian Express in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free The New Indian Express's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The New Indian Express, you can click the app name below to view related reports, or you can find more info in ASOTools.