The Recount Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the The Recount's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps The Recount.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of The Recount
App Name : The Recount
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : The Recount
Publisher : Facebook,Instagram,Surah Al-Muzzammil,Programme TV Belgique,English Grammar,Test-Cars,A golden blue download Save Statuses 2020,How to Plant Vegetables,German conversation,C++ Programming Recall
Total creative ads during the time period : 325
Duration : 294
Popularity : 19,257
Check ASO Keywords of The Recount
2. The Recount’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser The Recount in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of The Recount in the recent period. As of 2020-10-09, among the The Recount‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-09, The Recount's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Instagram's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-10-09, The Recount‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of The Recount
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of The Recount. We can see some advertising trends.
Top 1 Ad Creative of The Recount
Ad Details ：
Headline ：5 Min Political Highlights
Text ：Free Politics Coverage Daily
Top 2 Ad Creative of The Recount
Ad Details ：
Headline ：5 Min Political Highlights
Text ：Free Politics Coverage Daily
Top 3 Ad Creative of The Recount
Ad Details ：
Headline ：5 Min Political Highlights
Text ：Free Politics Coverage Daily
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 68 | 55 | 53 |
| Popularity | 450 | 318 | 300 |
| Dimensions | 1280 x 720 | 640 x 360 | 640 x 360 |
| Creative Type | Video | Video | Video |
| Network | Google Ads(Admob) | Google Ads(Admob) | Google Ads(Admob) |
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United Kingdom,Australia,United States | United Kingdom,United States,Canada,Australia | United Kingdom,Canada,United States,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for The Recount in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free The Recount's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to The Recount, you can click the app name below to view related reports, or you can find more info in ASOTools.