TMI Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the TMI's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TMI.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of TMI
App Name : TMI
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : TeachMeIslam
Publisher : Instagram,Piczoo- Photo Collage Maker,Facebook
Total creative ads during the time period : 28
Duration : 356
Popularity : 9,036
Check ASO Keywords of TMI
2. TMI’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser TMI in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of TMI in the recent period. As of 2021-01-27, among the TMI‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 50.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-27, TMI's the proportion of networks impressions are placed like this:
Messenger's proportion is 86.74%,
Instagram's proportion is 13.26%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-01-27, TMI‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of TMI
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TMI. We can see some advertising trends.
Top 1 Ad Creative of TMI
Ad Details ：
Headline ：Learn remotely & at your own pace!
Text ：Join all of our happy learners who have launched, revived and deepened their knowledge and love of Islam.
We provide in-person private Islamic tuition to you and your children at the comfort and security of your own home.
Download our app today!
Top 2 Ad Creative of TMI
Ad Details ：
Headline ：Learn with a group | Limited Seats
Text ：Connect & learn with others with our online group Islamic courses.
Easy to track modules & professional teachers cater for students of all ages.
Limited seats available - Book now to secure your space!
Top 3 Ad Creative of TMI
Ad Details ：
Headline ：Learn remotely & at your own pace!
Text ：Join all of our happy learners who have launched, revived and deepened their knowledge and love of Islam.
We provide in-person private Islamic tuition to you and your children at the comfort and security of your own home.
Download our app today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 182 | 95 | 56 |
| Popularity | 825 | 776 | 345 |
| Dimensions | 400 x 224 | 400 x 400 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 1 | 1 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for TMI in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free TMI's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to TMI, you can click the app name below to view related reports, or you can find more info in ASOTools.