TopKutz Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the TopKutz's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TopKutz.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of TopKutz
App Name : TopKutz
Logo：
OS : iOS
Network : Instagram,Messenger,Facebook
Developer : Intermix Enterprises LLC
Publisher : Instagram
Total creative ads during the time period : 29
Duration : 118
Popularity : 2,099
Check ASO Keywords of TopKutz
2. TopKutz’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser TopKutz in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of TopKutz in the recent period. As of 2020-11-20, among the TopKutz‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-20, TopKutz's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2020-11-20, TopKutz‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of TopKutz
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TopKutz. We can see some advertising trends.
Top 1 Ad Creative of TopKutz
Ad Details ：
Headline ：Download Top Kutz App>>
Text ：TopKutz provides the ability to book a hair service based on when and where you need it. No longer bound by the confines of a salon/barber shop, you can now have the freedom of requesting an appointment directly with your favorite, licensed hair professional based on their availability.
Top 2 Ad Creative of TopKutz
Ad Details ：
Headline ：Download Top Kutz App>>
Text ：TopKutz provides the ability to book a hair service based on when and where you need it. No longer bound by the confines of a salon/barber shop, you can now have the freedom of requesting an appointment directly with your favorite, licensed hair professional based on their availability.
Top 3 Ad Creative of TopKutz
Ad Details ：
Headline ：Download Top Kutz App>>
Text ：Need a haircut but don't feel like going through the hassle of the barbershop?? Download the "haircut uber" !
Just like you order an uber to pick you up, with the TOP KUTZ app, you can order a barber to come to you!!
Get premium at home barber services for in barbershop prices!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 13 | 13 | 13 |
| Popularity | 81 | 81 | 81 |
| Dimensions | 2048 x 1366 | 2048 x 1366 | 2048 x 1365 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for TopKutz in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free TopKutz's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to TopKutz, you can click the app name below to view related reports, or you can find more info in ASOTools.