Traffic Tour Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Traffic Tour’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Traffic Tour.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Traffic Tour

App Name : Traffic Tour

Logo

Traffic Tour-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Wolves Interactive

Publisher : Traffic Rider,Car Driver 2 (Hard Parking),Bus Simulator 2015 Free - New York Route,停车大师3D 2 - 酷炫真实停车,极致驾驶体验,Traffic Racer Rush. Real Car Rider Highway Road 3D,Mini Racing Adventures,Motorcycle Driving 3D,Rally Drive Simulator,Cardroid 3D : RC 車のドライビングシミュレータ

Total creative ads during the time period : 8,692

Duration : 1,398

Popularity : 639,875

2. Traffic Tour’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Traffic Tour in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Traffic Tour in the recent period. As of 2020-09-07, among the Traffic Tour‘s ad creative, the Html category’s proportion is 9.52%, Video category’s proportion is 66.67%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 23.81%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Traffic Tour’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 34.98%,

Audience Network’s proportion is 22.85%,

Facebook’s proportion is 19.93%,

Instagram’s proportion is 11.13%,

Messenger’s proportion is 11.11%.

In the date of 2020-09-07, Traffic Tour‘s network with the most ads is Google Ads(Admob) and its proportion is 23.81%.

3. Top 3 Ad Creative Analysis of Traffic Tour

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Traffic Tour. We can see some advertising trends.

Top 1 Ad Creative of Traffic Tour

Ad Details :

Headline :Challenge friends Online

Text :Drive Your Favourite Car

Top 2 Ad Creative of Traffic Tour

Ad Details :

Headline :Challenge friends Online

Text :Choose Your Favourite Car

Top 3 Ad Creative of Traffic Tour

Ad Details :

Headline :Play Traffic Tour Racing Game for Free NOW!

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 357 316 255
Popularity 999 999 999
Dimensions 640 x 338 1280 x 720 400 x 224
Creative Type Video Video Video
Network Google Ads(Admob) Google Ads(Admob) Audience Network
Related Ads 2 3 1
Countries Luxembourg,Central African,Belgium,Switzerland,Monaco,Congo,France United Kingdom,Australia,United States,Canada Ecuador,Grenada,Austria,Macedonia,East Timor,Guyana,Malta,Tajikistan,United Kingdom,Iceland,Faroe Islands,Guernsey,Rwanda,Oman,Papua New Guinea,Liechtenstein,Tuvalu,Cayman Is,Norway
Language French English English

Through the above analysis, we can see that the most effective channel for Traffic Tour in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Traffic Tour’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Traffic Tour, you can click the app name below to view related reports.