TrainStation 2: Railway Empire Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the TrainStation 2: Railway Empire’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TrainStation 2: Railway Empire.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of TrainStation 2: Railway Empire

App Name : TrainStation 2: Railway Empire

Logo

TrainStation 2: Railway Empire-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Pixel Federation Games

Publisher : Farmer Sim 2015,Train Driver 15,暴力火車 - 鐵路駕駛賽車酷跑,健身格斗教练-型男必备移动健身教练,Bus Simulator 2015 Free - New York Route,飞机转运船舶模拟器 - 负载军队货机和帆渡船

Total creative ads during the time period : 384

Duration : 227

Popularity : 126,703

2. TrainStation 2: Railway Empire’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser TrainStation 2: Railway Empire in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of TrainStation 2: Railway Empire in the recent period. As of 2020-09-07, among the TrainStation 2: Railway Empire‘s ad creative, the Html category’s proportion is 5.88%, Video category’s proportion is 85.29%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 8.82%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, TrainStation 2: Railway Empire’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 34.42%,

Facebook’s proportion is 32.4%,

Audience Network’s proportion is 17.09%,

Instagram’s proportion is 8.05%,

Messenger’s proportion is 8.04%.

In the date of 2020-09-07, TrainStation 2: Railway Empire‘s network with the most ads is Facebook and its proportion is 26.47%.

3. Top 3 Ad Creative Analysis of TrainStation 2: Railway Empire

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TrainStation 2: Railway Empire. We can see some advertising trends.

Top 1 Ad Creative of TrainStation 2: Railway Empire

Ad Details :

Headline :Manage your Trainstation 🚃

Text :

Top 2 Ad Creative of TrainStation 2: Railway Empire

Ad Details :

Headline :Manage your Trainstation 🚃

Text :

Top 3 Ad Creative of TrainStation 2: Railway Empire

Ad Details :

Headline :Manage your Trainstation 🚃

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 226 223 226
Popularity 999 999 999
Dimensions 720 x 1280 1080 x 1080 1024 x 1280
Creative Type Video Video Video
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Austria,Canada,Poland,Czech,Italy,Spain,Finland,Macedonia,Bosnia Hercegovina,Bahamas,Singapore,Taiwan,Colombia,Serbia and Montenegro,Croatia,South Africa,Korea,Nicaragua,Jersey Germany,Czech,Netherlands,Austria,Japan,Vatican City State,Svalbard and Jan Mayen Islands,Australia,Nicaragua,Serbia and Montenegro,Ireland,Jersey,Macedonia,New Zealand,Korea,Spain,Hungary,Guyana,France Austria,Canada,Poland,Saudi Arabia,Italy,Spain,Sweden,Finland,Macedonia,Bahamas,Singapore,Taiwan,Colombia,Serbia and Montenegro,Croatia,Korea,Nicaragua,Jersey,Iraq
Language English English English

Through the above analysis, we can see that the most effective channel for TrainStation 2: Railway Empire in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free TrainStation 2: Railway Empire’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to TrainStation 2: Railway Empire, you can click the app name below to view related reports.