TransPorto - Public Transports Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the TransPorto - Public Transports's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TransPorto - Public Transports.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of TransPorto - Public Transports
App Name : TransPorto - Public Transports
Logo：
OS : Android
Network : Audience Network,Instagram,Messenger
Developer : Man from the Space
Publisher : Instagram
Total creative ads during the time period : 7
Duration : 152
Popularity : 6,374
Check ASO Keywords of TransPorto - Public Transports
2. TransPorto - Public Transports’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser TransPorto - Public Transports in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of TransPorto - Public Transports in the recent period. As of 2021-02-17, among the TransPorto - Public Transports‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-17, TransPorto - Public Transports's the proportion of networks impressions are placed like this:
Facebook's proportion is 39.92%,
Audience Network's proportion is 20.03%,
Instagram's proportion is 20.03%,
Messenger's proportion is 20.03%,
's proportion is .
In the date of 2021-02-17, TransPorto - Public Transports‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of TransPorto - Public Transports
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TransPorto - Public Transports. We can see some advertising trends.
Top 1 Ad Creative of TransPorto - Public Transports
Ad Details ：
Headline ：TransPorto - Public Transports
Text ：Horários do Metro, STCP e CP em tempo real e em poucos segundos - grátis para o teu Android
Top 2 Ad Creative of TransPorto - Public Transports
Ad Details ：
Headline ：TransPorto - Public Transports
Text ：Horários do Metro, STCP e CP em tempo real e em poucos segundos - grátis para o teu Android
Top 3 Ad Creative of TransPorto - Public Transports
Ad Details ：
Headline ：TransPorto - Public Transports
Text ：Horários do Metro, STCP e CP em tempo real e em poucos segundos - grátis para o teu Android
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 151 | 151 | 151 |
| Popularity | 965 | 965 | 964 |
| Dimensions | 512 x 250 | 512 x 250 | 512 x 250 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Portugal | Portugal | Portugal |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for TransPorto - Public Transports in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free TransPorto - Public Transports's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to TransPorto - Public Transports, you can click the app name below to view related reports, or you can find more info in ASOTools.