Twilio Authy Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Twilio Authy's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Twilio Authy.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Twilio Authy
App Name : Twilio Authy
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Authy Inc.
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,Escape Game -world of pirates-,30 Day Fitness Challenge - Workout at Home
Total creative ads during the time period : 3,062
Duration : 670
Popularity : 672,422
Check ASO Keywords of Twilio Authy
2. Twilio Authy’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Twilio Authy in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Twilio Authy in the recent period. As of 2021-03-15, among the Twilio Authy‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Twilio Authy's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.66%,
Facebook's proportion is 33.23%,
Audience Network's proportion is 33.11%,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Twilio Authy‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Twilio Authy
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Twilio Authy. We can see some advertising trends.
Top 1 Ad Creative of Twilio Authy
Ad Details ：
Headline ：DeBox
Text ：Disfruta de nuestras limitadas y deliciosas De Box by DeCalle en sus 2 formatos, DeCalle Box y DeBurger Box para darnos un gustito en esta cuarentena. 💥 Elige entre una explosión de sabores con distintos platos típicos de nuestra cocina Fake Asian con DeCalle Box, o bien, decídete por probar nuestro concepto único de hamburguesas con acompañamientos orientales en DeBurger Box. ✨ Sea cual sea la que elijas, te advertimos que quedarás con la boca abierta y ganas de más. Recuerda que sus unidades son limitadas, aprovecha antes que se nos acaben.
Top 2 Ad Creative of Twilio Authy
Ad Details ：
Headline ：DeBox
Text ：Disfruta de nuestras limitadas y deliciosas De Box by DeCalle en sus 2 formatos, DeCalle Box y DeBurger Box para darnos un gustito en esta cuarentena. 💥 Elige entre una explosión de sabores con distintos platos típicos de nuestra cocina Fake Asian con DeCalle Box, o bien, decídete por probar nuestro concepto único de hamburguesas con acompañamientos orientales en DeBurger Box. ✨ Sea cual sea la que elijas, te advertimos que quedarás con la boca abierta y ganas de más. Recuerda que sus unidades son limitadas, aprovecha antes que se nos acaben.
Top 3 Ad Creative of Twilio Authy
Ad Details ：
Headline ：Umami Bomb
Text ：¡Hamburguesa del quinto sabor! 🧘♂️ Umami: 🤤 Carne de vacuno, tare de tomates asados, sofrito de shiitakes y katsuobushi, cheddar, mayo miso blanco y tocino.🤤 Pide la tuya en www.decalle.cl y disfrutala en casa
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 163 | 163 | 163 |
| Popularity | 973 | 973 | 973 |
| Dimensions | 600 x 600 | 337 x 600 | 337 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Chile | Chile | Chile |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Twilio Authy in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Twilio Authy's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Twilio Authy, you can click the app name below to view related reports, or you can find more info in ASOTools.