Universal Assistance Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Universal Assistance's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Universal Assistance.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Universal Assistance
App Name : Universal Assistance
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Universal Assistance S.A.
Publisher : Instagram,Facebook,地铁跑酷 - 官方中文版,Foot : Infos, Mercato & Direct,Earthquake Detects,Phone Info - Device Info,הכרויות \ הכרויות בחינם
Total creative ads during the time period : 76
Duration : 715
Popularity : 9,149
Check ASO Keywords of Universal Assistance
2. Universal Assistance’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Universal Assistance in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Universal Assistance in the recent period. As of 2021-03-16, among the Universal Assistance‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Universal Assistance's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Universal Assistance‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Universal Assistance
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Universal Assistance. We can see some advertising trends.
Top 1 Ad Creative of Universal Assistance
Ad Details ：
Headline ：¡Descargá nuestra app!
Text ：
Top 2 Ad Creative of Universal Assistance
Ad Details ：
Headline ：¡Descargá nuestra app!
Text ：Cuando viajes, ¡llevanos con vos! Descargá nuestra app y gestioná tu asistencia al viajero estés donde estés. #TranquilidadADondeVayas
Top 3 Ad Creative of Universal Assistance
Ad Details ：
Headline ：¡Construyamos un 2021 juntos!
Text ：¡Gracias por acompañarnos! Construyamos un 2021 juntos ✈️✨ #FelicesFiestas
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 348 | 247 | 55 |
| Popularity | 999 | 997 | 200 |
| Dimensions | 1200 x 1200 | 400 x 400 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Colombia,Argentina | Uruguay,United States,Colombia,Mexico,Argentina | Chile |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Universal Assistance in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Universal Assistance's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Universal Assistance, you can click the app name below to view related reports, or you can find more info in ASOTools.