UPES Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the UPES’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps UPES.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of UPES

App Name : UPES



OS : Android

Network : Google Ads(Admob),Facebook,Audience Network

Developer : UPES Dehradun

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Total creative ads during the time period : 126

Duration : 178

Popularity : 8,535

2. UPES’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser UPES in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of UPES in the recent period. As of 2020-08-29, among the UPES‘s ad creative, the Html category’s proportion is 50.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, UPES’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-29, UPES‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of UPES

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of UPES. We can see some advertising trends.

Top 1 Ad Creative of UPES

Ad Details :

Headline :Go a Degree Higher

Text :

Top 2 Ad Creative of UPES

Ad Details :

Headline :Go a Degree Higher

Text :

Top 3 Ad Creative of UPES

Ad Details :

Headline :Go a Degree Higher

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 21 21 21
Popularity 106 105 105
Dimensions 400 x 224 400 x 224 400 x 224
Creative Type Video Video Video
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries India India India
Language English English English

Through the above analysis, we can see that the most effective channel for UPES in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free UPES’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to UPES, you can click the app name below to view related reports.