Viki: Asian Drama, Movies & TV Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Viki: Asian Drama, Movies & TV's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Viki: Asian Drama, Movies & TV.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Viki: Asian Drama, Movies & TV
App Name : Viki: Asian Drama, Movies & TV
Logo：
OS : iOS
Network : Audience Network,Facebook,Instagram
Developer : ViKi Inc.
Publisher : Instagram,Facebook,Tap Tap Music-Pop Songs,TopBuzz: Notícias,Vídeos, GIFs,Fotor - Photo Editor&Collage,地铁跑酷 - 官方中文版,GulogGratis
Total creative ads during the time period : 729
Duration : 2,456
Popularity : 74,592
Check ASO Keywords of Viki: Asian Drama, Movies & TV
2. Viki: Asian Drama, Movies & TV’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Viki: Asian Drama, Movies & TV in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Viki: Asian Drama, Movies & TV in the recent period. As of 2021-05-28, among the Viki: Asian Drama, Movies & TV‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Viki: Asian Drama, Movies & TV's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Viki: Asian Drama, Movies & TV‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Viki: Asian Drama, Movies & TV
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Viki: Asian Drama, Movies & TV. We can see some advertising trends.
Top 1 Ad Creative of Viki: Asian Drama, Movies & TV
Ad Details ：
Headline ：VIKIPASS 7-DAY FREE TRIAL
Text ：
Top 2 Ad Creative of Viki: Asian Drama, Movies & TV
Ad Details ：
Headline ：VIKIPASS 7-DAY FREE TRIAL
Text ：Binge Uninterrupted on VIKI, the #1 Rated Asian Entertainment App. Enjoy Ad free and HD quality across all your devices. Start Streaming now.
Top 3 Ad Creative of Viki: Asian Drama, Movies & TV
Ad Details ：
Headline ：Catch the next classic rom-com series.
Text ：Everyone loves Lim—with her makeup on. So what can she do when the hottest guy at school knows what she really looks like?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 203 | 157 | 153 |
| Popularity | 844 | 761 | 611 |
| Dimensions | 400 x 400 | 400 x 400 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 10 |
| Countries | United States,Brazil | United States,Brazil | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Viki: Asian Drama, Movies & TV in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Viki: Asian Drama, Movies & TV's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Viki: Asian Drama, Movies & TV, you can click the app name below to view related reports, or you can find more info in ASOTools.