Vimeo - Video Management Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Vimeo - Video Management's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Vimeo - Video Management.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Vimeo - Video Management
App Name : Vimeo - Video Management
Logo：
OS : iOS
Network : Instagram,Facebook,Messenger
Developer : Vimeo, LLC
Publisher : Instagram,Facebook,English Grammar Test
Total creative ads during the time period : 255
Duration : 633
Popularity : 23,928
Check ASO Keywords of Vimeo - Video Management
2. Vimeo - Video Management’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Vimeo - Video Management in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Vimeo - Video Management in the recent period. As of 2021-03-16, among the Vimeo - Video Management‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 81.25%, Playable Ads category's proportion is 0.0%, Image category's proportion is 18.75%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Vimeo - Video Management's the proportion of networks impressions are placed like this:
Instagram's proportion is 52.08%,
Messenger's proportion is 20.83%,
Facebook's proportion is 15.9%,
Audience Network's proportion is 11.18%,
's proportion is .
In the date of 2021-03-16, Vimeo - Video Management‘s network with the most ads is Facebook and its proportion is 37.5%.
3. Top 3 Ad Creative Analysis of Vimeo - Video Management
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Vimeo - Video Management. We can see some advertising trends.
Top 1 Ad Creative of Vimeo - Video Management
Ad Details ：
Headline ：How to make the most out of our video review pages - Vimeo Blog
Text ：Our video review pages allow you to give time-coded feedback on any video project. Here's how to get the most out of them.
Top 2 Ad Creative of Vimeo - Video Management
Ad Details ：
Headline ：Our top plans, now 15% off for a limited time.
Text ：Pick one of our top plans at 15% off or upgrade to Vimeo Enterprise.
Top 3 Ad Creative of Vimeo - Video Management
Ad Details ：
Headline ：Our top plans, now 15% off for a limited time.
Text ：Pick one of our top plans at 15% off or upgrade to Vimeo Enterprise.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 59 | 82 | 81 |
| Popularity | 370 | 226 | 222 |
| Dimensions | 1920 x 1080 | 340 x 426 | 340 x 426 |
| Creative Type | Image | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 16 | 3 |
| Countries | Australia,Canada,United Kingdom,United States | Mexico | Mexico,United States,Hong Kong,France,Germany,Norway,Japan,New Zealand,Israel,Singapore,Australia,Canada,Spain,Netherlands,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Vimeo - Video Management in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Vimeo - Video Management's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Vimeo - Video Management, you can click the app name below to view related reports, or you can find more info in ASOTools.