Visión Móvil Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Visión Móvil's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Visión Móvil.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Visión Móvil
App Name : Visión Móvil
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Visión Banco S.A.E.C.A.
Publisher : Instagram,Facebook,TalkU Free Calls +Free Texting +International Call,Photo Editor & Pic Collage - Sweet Selfie Camera,Treehouse Table,Tandem Language Exchange: Speak & learn languages
Total creative ads during the time period : 418
Duration : 837
Popularity : 42,953
Check ASO Keywords of Visión Móvil
2. Visión Móvil’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Visión Móvil in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Visión Móvil in the recent period. As of 2021-03-15, among the Visión Móvil‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 19.05%, Playable Ads category's proportion is 0.0%, Image category's proportion is 79.05%, Carousel category's proportion is 1.9%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Visión Móvil's the proportion of networks impressions are placed like this:
Instagram's proportion is 29.14%,
Audience Network's proportion is 25.89%,
Facebook's proportion is 25.88%,
Messenger's proportion is 19.09%,
's proportion is .
In the date of 2021-03-15, Visión Móvil‘s network with the most ads is Instagram and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of Visión Móvil
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Visión Móvil. We can see some advertising trends.
Top 1 Ad Creative of Visión Móvil
Ad Details ：
Headline ：¡Descargá aquí la app! 👉🏼
Text ：Ingresando a Visión Móvil podés solicitar tu tarjeta de crédito. Si aún no tenés la app, descargala acá 📱
Top 2 Ad Creative of Visión Móvil
Ad Details ：
Headline ：¡Descargá aquí la app! 👉🏼
Text ：¡Ganá tiempo para vos!⏰ Realizá los pagos de más de 800 servicios públicos y privados desde donde estés, en simples pasos desde Visión Digital 📱Si aún no tenés la app, descargala acá.
Top 3 Ad Creative of Visión Móvil
Ad Details ：
Headline ：¡Descargá aquí la app! 👉🏼
Text ：¡Ganá tiempo para vos!⏰ Realizá los pagos de más de 800 servicios públicos y privados desde donde estés, en simples pasos desde Visión Digital 📱Si aún no tenés la app, descargala acá.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 69 | 69 | 69 |
| Popularity | 464 | 464 | 463 |
| Dimensions | 1080 x 1350 | 1080 x 1350 | 1080 x 1350 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Chile,Spain,Peru,Venezuela,Mexico,Panama,Cuba,Colombia,Argentina,Paraguay | Argentina,Peru,Paraguay,Panama,Venezuela,Mexico,Cuba,Chile,Spain,Colombia | Chile,Spain,Peru,Venezuela,Mexico,Panama,Cuba,Colombia,Argentina,Paraguay |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Visión Móvil in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Visión Móvil's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Visión Móvil, you can click the app name below to view related reports, or you can find more info in ASOTools.