vivo官网 Competitive Intelligence|Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the vivo官网's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps vivo官网.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of vivo官网
App Name : vivo官网
Logo:
OS : Android
Network : vivo浏览器,百度,百度贴吧
Developer : 广东天宸网络科技有限公司
Publisher : 百度,百度贴吧,东方头条-个性化新闻阅读平台,百度,墨迹天气-看天气用墨迹,万年历-日历农历黄历天气,愛奇藝(手機舊版)–熱播連續劇線上看
Total creative ads during the time period : 423
Duration : 588
Popularity : 23,245
Check ASO Keywords of vivo官网
2. vivo官网’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser vivo官网 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of vivo官网 in the recent period. As of 2021-02-27, among the vivo官网‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 46.15%, Playable Ads category's proportion is 0.0%, Image category's proportion is 53.85%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-27, vivo官网's the proportion of networks impressions are placed like this:
百度's proportion is 27.58%,
百度贴吧's proportion is 21.75%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-27, vivo官网‘s network with the most ads is 百度 and its proportion is 38.46%.
3. Top 3 Ad Creative Analysis of vivo官网
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of vivo官网. We can see some advertising trends.
Top 1 Ad Creative of vivo官网
Ad Details :
Headline :iQOO 手柄-助你畅玩海量游戏,变身头号玩家
Text :
Top 2 Ad Creative of vivo官网
Ad Details :
Headline :会员日来袭,配件5折券限时发放
Text :
Top 3 Ad Creative of vivo官网
Ad Details :
Headline :S7,4400万像素双摄自拍旗舰
Text :
Basic Info of Top 3 Ad Creative
1st | 2nd | 3rd | |
Duration | 65 | 33 | 30 |
Popularity | 188 | 165 | 148 |
Dimensions | 640 x 330 | 640 x 330 | 640 x 330 |
Creative Type | Image | Image | Image |
Network | vivo浏览器 | vivo浏览器 | vivo浏览器 |
Related Ads | 2 | 1 | 1 |
Countries | |||
Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for vivo官网 in recent advertising is vivo浏览器, and the main creative type is Image.
In conclusion: The above is a free vivo官网's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to vivo官网, you can click the app name below to view related reports, or you can find more info in ASOTools.