Watsons Philippines Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Watsons Philippines’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Watsons Philippines.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Watsons Philippines

App Name : Watsons Philippines


Watsons Philippines-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Instagram

Developer : A. S. Watson & Company, Limited

Publisher : GulogGratis: Køb & sælg,BeautyPlus - Easy Photo Editor Selfie Camera,Fotor - Photo Editor & Collage,YouCam Nails - Manicure Salon for Custom Nail Art,Korean Food Recipes - 10k Recipes,Bible,AirBrush: Easy Photo Editor,YouCam Perfect - Best Selfie Camera Photo Editor

Total creative ads during the time period : 4,313

Duration : 577

Popularity : 236,480

2. Watsons Philippines’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Watsons Philippines in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Watsons Philippines in the recent period. As of 2020-09-07, among the Watsons Philippines‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 50.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Watsons Philippines’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 80.8%,

Instagram’s proportion is 19.2%,

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In the date of 2020-09-07, Watsons Philippines‘s network with the most ads is Facebook and its proportion is 50.0%.

3. Top 3 Ad Creative Analysis of Watsons Philippines

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Watsons Philippines. We can see some advertising trends.

Top 1 Ad Creative of Watsons Philippines

Ad Details :

Headline :Watsons Wild Deals!

Text :One for me, and I'll share the other one to you. Discover deals on Buy 1, Take 1 available at #WatsonsPH until July 24! #WatsonsWildDeals #LookGoodFeelGreat

Top 2 Ad Creative of Watsons Philippines

Ad Details :

Headline :Wake Up to Glowing Skin!

Text :Super mommy Kylie Padilla gets her 8 hours of sleep in a bottle from Olay's NEW Retinol!

Top 3 Ad Creative of Watsons Philippines

Ad Details :

Headline :Hack 8 hours of Sleep!

Text :All Nighter from gaming? Wake up to glowing skin like Megan Young with Olay's New Retinol!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 16 2 90
Popularity 999 999 711
Dimensions 720 x 1080 720 x 720 720 x 720
Creative Type Video Image Image
Network Facebook Facebook Facebook
Related Ads 2 1 2
Countries Philippines Philippines
Language English English NA

Through the above analysis, we can see that the most effective channel for Watsons Philippines in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Watsons Philippines’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Watsons Philippines, you can click the app name below to view related reports.