Wattpad - Read & Write Stories Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wattpad - Read & Write Stories's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wattpad - Read & Write Stories.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wattpad - Read & Write Stories
App Name : Wattpad - Read & Write Stories
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Wattpad.com
Publisher : Instagram,Facebook,WomanLog Period Tracker & Calendar,AppMgr III (App 2 SD, Hide and Freeze apps),Wallpapers HD, 4k - Cool Backgrounds,Treehouse Table
Total creative ads during the time period : 205
Duration : 2,436
Popularity : 45,952
Check ASO Keywords of Wattpad - Read & Write Stories
2. Wattpad - Read & Write Stories’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wattpad - Read & Write Stories in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wattpad - Read & Write Stories in the recent period. As of 2021-03-14, among the Wattpad - Read & Write Stories‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 75.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Wattpad - Read & Write Stories's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.78%,
Instagram's proportion is 24.65%,
Messenger's proportion is 24.52%,
Audience Network's proportion is 24.04%,
's proportion is .
In the date of 2021-03-14, Wattpad - Read & Write Stories‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Wattpad - Read & Write Stories
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wattpad - Read & Write Stories. We can see some advertising trends.
Top 1 Ad Creative of Wattpad - Read & Write Stories
Ad Details ：
Headline ：GINGER, LETRAS PARA ENAMORARTE
Text ：Lee, descubre y enamórate.
Top 2 Ad Creative of Wattpad - Read & Write Stories
Ad Details ：
Headline ：GINGER, LETRAS PARA ENAMORARTE
Text ：Lee, descubre y enamórate.
Top 3 Ad Creative of Wattpad - Read & Write Stories
Ad Details ：
Headline ：Read more on Wattpad
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 760 | 922 | 236 |
| Popularity | 999 | 999 | 953 |
| Dimensions | 600 x 239 | 756 x 302 | 400 x 230 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Peru,Colombia,Venezuela,Chile,Spain,Cuba,Mexico,Argentina,Paraguay,Panama | Chile | Palestine,Brazil,Indonesia,Rwanda,Saint Vincent and the Grenadines,Bhutan,Ireland,Bolivia,Egypt,Morocco,Brunei,Sri Lanka,Nigeria,Suriname,Hong Kong,Belize,Portugal,Malaysia,Thailand |
| Language | Spanish | Spanish | English |
Through the above analysis, we can see that the most effective channel for Wattpad - Read & Write Stories in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Wattpad - Read & Write Stories's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wattpad - Read & Write Stories, you can click the app name below to view related reports, or you can find more info in ASOTools.