Wealthfront Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Wealthfront’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wealthfront.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Wealthfront

App Name : Wealthfront

Logo

Wealthfront-SocialPeta

OS : iOS

Network : Audience Network,Google Ads(Admob),Facebook

Developer : Wealthfront, Inc.

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,TopBuzz: Notícias,Vídeos, GIFs,MySQL QueryDB Client,驱蚊达人-无辐射超声波灭蚊防蚊专家,AirFighters Combat Flight Sim,Baby Names (Indian)

Total creative ads during the time period : 79

Duration : 626

Popularity : 3,897

2. Wealthfront’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Wealthfront in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Wealthfront in the recent period. As of 2020-09-02, among the Wealthfront‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-02, Wealthfront’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 33.71%,

Messenger’s proportion is 33.71%,

Facebook’s proportion is 16.29%,

Audience Network’s proportion is 16.29%,

’s proportion is .

In the date of 2020-09-02, Wealthfront‘s network with the most ads is Instagram and its proportion is 30.0%.

3. Top 3 Ad Creative Analysis of Wealthfront

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wealthfront. We can see some advertising trends.

Top 1 Ad Creative of Wealthfront

Ad Details :

Headline :Wealthfront

Text :"Am I on track financially?" 👉 Evaluate your financial health in 5 minutes.

Top 2 Ad Creative of Wealthfront

Ad Details :

Headline :Get the 2.07% APY Wealthfront Cash Account

Text :2.07% APY. 🔥 No Fees. 🎉 Unlimited Free Transfers. 🙌 Only $1 to Get Started. 😉

Top 3 Ad Creative of Wealthfront

Ad Details :

Headline :Wealthfront Cash Account

Text :Watch your money grow. 🔥

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 25 18 20
Popularity 125 71 68
Dimensions 750 x 750 750 x 750 796 x 416
Creative Type Image Image Image
Network Audience Network Audience Network Audience Network
Related Ads 1 2 3
Countries United States,United Kingdom,Canada,Australia United States,Australia,United Kingdom,Canada Australia,United Kingdom,Canada,United States,Malaysia
Language English English English

Through the above analysis, we can see that the most effective channel for Wealthfront in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free Wealthfront’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Wealthfront, you can click the app name below to view related reports.