Weather & Radar - Storm alerts Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Weather & Radar - Storm alerts's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Weather & Radar - Storm alerts.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Weather & Radar - Storm alerts
App Name : Weather & Radar - Storm alerts
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Audience Network
Developer : WetterOnline - Meteorologische Dienstleistungen GmbH
Publisher : Instagram,Facebook,Weather Magic,现在天气预报地图,Satellite images,GulogGratis
Total creative ads during the time period : 10,000
Duration : 1,895
Popularity : 2,227,967
Check ASO Keywords of Weather & Radar - Storm alerts
2. Weather & Radar - Storm alerts’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Weather & Radar - Storm alerts in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Weather & Radar - Storm alerts in the recent period. As of 2021-03-15, among the Weather & Radar - Storm alerts‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 38.97%, Playable Ads category's proportion is 0.0%, Image category's proportion is 61.03%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Weather & Radar - Storm alerts's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.83%,
Instagram's proportion is 25.71%,
Messenger's proportion is 23.71%,
Audience Network's proportion is 23.17%,
Google Ads(Admob)'s proportion is 0.58%.
In the date of 2021-03-15, Weather & Radar - Storm alerts‘s network with the most ads is Facebook and its proportion is 24.77%.
3. Top 3 Ad Creative Analysis of Weather & Radar - Storm alerts
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Weather & Radar - Storm alerts. We can see some advertising trends.
Top 1 Ad Creative of Weather & Radar - Storm alerts
Ad Details ：
Headline ：Sneh či mrznúci dážď: všetko jasné na jeden klik
Text ：❄️Presný pohyb očakávaných snehových zrážok či dažďa a vždy aktuálnu predpoveď počasia nájdete v bezplatnej aplikácii Počasie & Radar.
Top 2 Ad Creative of Weather & Radar - Storm alerts
Ad Details ：
Headline ：Retour de la neige en plaine !
Text ：Avec notre radar d'animation zoomez sur votre ville puis suivez le passage de la neige en direct pour les heures et les jours à venir.
Top 3 Ad Creative of Weather & Radar - Storm alerts
Ad Details ：
Headline ：La Suisse sous les flocons dans les prochains jours !
Text ：Suivez l'arrivée de la neige ou de la pluie grâce à notre radar météo gratuit actualisé toutes les 5 minutes. Soyez prudent !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 423 | 296 | 296 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 1200 | 1200 x 628 | 900 x 900 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Slovak | Belgium,France,Switzerland,Germany | France,Switzerland |
| Language | NA | French | French |
Through the above analysis, we can see that the most effective channel for Weather & Radar - Storm alerts in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Weather & Radar - Storm alerts's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Weather & Radar - Storm alerts, you can click the app name below to view related reports, or you can find more info in ASOTools.