Western Union Money Transfer Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Western Union Money Transfer’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Western Union Money Transfer.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Western Union Money Transfer

App Name : Western Union Money Transfer


Western Union Money Transfer-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Western Union Holdings, Inc.

Publisher : Koran auf Deutsch,싸이메라,Buenas Noches 3 - Canciones de cuna para niños,CloudPets Lite,İmsakiyeler: 2019 İmsakiye,My Contacts Backup,SoundTube Free Music Player,台灣大車隊 55688,real time currency calculator

Total creative ads during the time period : 21,231

Duration : 1,539

Popularity : 643,325

2. Western Union Money Transfer’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Western Union Money Transfer in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Western Union Money Transfer in the recent period. As of 2020-09-07, among the Western Union Money Transfer‘s ad creative, the Html category’s proportion is 77.78%, Video category’s proportion is 11.11%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 11.11%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Western Union Money Transfer’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

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In the date of 2020-09-07, Western Union Money Transfer‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Western Union Money Transfer

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Western Union Money Transfer. We can see some advertising trends.

Top 1 Ad Creative of Western Union Money Transfer

Ad Details :

Headline :Send Money In A Few Taps.

Text :Check Out Our FX Rates.

Top 2 Ad Creative of Western Union Money Transfer

Ad Details :

Headline :Ab 1.90€ Transfergebühr

Text :Geld von unterwegs senden

Top 3 Ad Creative of Western Union Money Transfer

Ad Details :

Headline :Send Money In A Few Taps.

Text :Quick, Simple & Reliable.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 350 298 360
Popularity 997 987 986
Dimensions 360 x 360 1280 x 720 406 x 720
Creative Type Video Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 2 2 9
Countries Liechtenstein,Austria,Germany Liechtenstein,Germany,Austria Canada,United Kingdom,Australia,United States
Language German German English

Through the above analysis, we can see that the most effective channel for Western Union Money Transfer in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Western Union Money Transfer’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Western Union Money Transfer, you can click the app name below to view related reports.