Westward M - Happy New Year Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Westward M - Happy New Year's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Westward M - Happy New Year.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Westward M - Happy New Year
App Name : Westward M - Happy New Year
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Abjuice
Publisher : Instagram,에타츠,Dead Zombie Target,Pro Snooker 2021,Match 3 Free（Japanese）,Flying Fish
Total creative ads during the time period : 29
Duration : 123
Popularity : 7,561
Check ASO Keywords of Westward M - Happy New Year
2. Westward M - Happy New Year’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Westward M - Happy New Year in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Westward M - Happy New Year in the recent period. As of 2021-03-16, among the Westward M - Happy New Year‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Westward M - Happy New Year's the proportion of networks impressions are placed like this:
Facebook's proportion is 29.43%,
Audience Network's proportion is 23.52%,
Instagram's proportion is 23.52%,
Messenger's proportion is 23.52%,
's proportion is .
In the date of 2021-03-16, Westward M - Happy New Year‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Westward M - Happy New Year
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Westward M - Happy New Year. We can see some advertising trends.
Top 1 Ad Creative of Westward M - Happy New Year
Ad Details ：
Headline ：Come and join us💪💪
Text ：🔥🔥𝐄𝐭𝐞𝐫𝐧𝐚𝐥 𝐅𝐢𝐫𝐞, the well-known Scripture from west world, finally reappear!⚡⚡
⚔️ ⚔️ Set off on a journey to the west with them!
⚔️ ⚔️ For love and justice, and to save the world!
Top 2 Ad Creative of Westward M - Happy New Year
Ad Details ：
Headline ：Come and join us💪💪
Text ：🔥🔥𝐄𝐭𝐞𝐫𝐧𝐚𝐥 𝐅𝐢𝐫𝐞, the well-known Scripture from west world, finally reappear!⚡⚡
⚔️ ⚔️ Set off on a journey to the west with them!
⚔️ ⚔️ For love and justice, and to save the world!
Top 3 Ad Creative of Westward M - Happy New Year
Ad Details ：
Headline ：Come and join us💪💪
Text ：🔥🔥𝐄𝐭𝐞𝐫𝐧𝐚𝐥 𝐅𝐢𝐫𝐞, the well-known Scripture from west world, finally reappear!⚡⚡
⚔️ ⚔️ Set off on a journey to the west with them!
⚔️ ⚔️ For love and justice, and to save the world!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 103 | 103 | 102 |
| Popularity | 802 | 802 | 795 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | Malaysia | Malaysia | Malaysia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Westward M - Happy New Year in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Westward M - Happy New Year's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Westward M - Happy New Year, you can click the app name below to view related reports, or you can find more info in ASOTools.