Whympr Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Whympr’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Whympr.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Whympr

App Name : Whympr

Logo

Whympr-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : Whympr

Publisher :

Total creative ads during the time period : 131

Duration : 706

Popularity : 35,699

2. Whympr’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Whympr in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Whympr in the recent period. As of 2020-09-07, among the Whympr‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 28.57%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 71.43%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Whympr’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 67.71%,

Facebook’s proportion is 32.29%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Whympr‘s network with the most ads is Audience Network and its proportion is 57.14%.

3. Top 3 Ad Creative Analysis of Whympr

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Whympr. We can see some advertising trends.

Top 1 Ad Creative of Whympr

Ad Details :

Headline :Ski de rando. Cartes & topos.

Text :‎Whympr helps you plan, organise and keep track of your mountain outings. Access over thousands of summits and routes descriptions on your mobile. Whympr Premium -------------- Subscribe and enjoy Whympr Premium features for a yearly fee (exact fee's based on location and currency are visible with...

Top 2 Ad Creative of Whympr

Ad Details :

Headline :Cartes de randonnée IGN sur votre mobile.

Text :L'appli iPhone pour les grimpeurs et randonneurs qui veulent réussir leurs sorties.

Top 3 Ad Creative of Whympr

Ad Details :

Headline :Cartes de randonnée IGN sur votre mobile.

Text :‎Whympr helps you plan, organise and keep track of your mountain outings. Access over thousands of summits and routes descriptions on your mobile. Whympr Premium -------------- Subscribe and enjoy Whympr Premium features for a yearly fee (exact fee's based on location and currency are visible with...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 370 400 207
Popularity 999 999 966
Dimensions 600 x 314 1200 x 628 600 x 314
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 3 2
Countries United States,United Kingdom,Australia,Canada Switzerland,France Switzerland,United States,France
Language English French English

Through the above analysis, we can see that the most effective channel for Whympr in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Whympr’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Whympr, you can click the app name below to view related reports.