Wickr Pro Competitive Intelligence|Ad Analysis by SocialPeta

Wickr Pro Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Wickr Pro's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wickr Pro.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Wickr Pro

App Name : Wickr Pro

Logo

Wickr Pro-SocialPeta

OS : Android

Network : Google Ads(Admob),Facebook,Audience Network

Developer : Wickr Inc

Publisher : Reminder - Task Reminder With Alarm, To Do Events,Mods for Minecraft PC Edition - Mod Installer Pocket Guide,Free Private Web Browser & File Downloader,Win4D,搜索播放器-云盘影音无广告版,加密相册-加密保护隐私照片视频账号日记通讯录&密码锁住文件,My Data Usage- Cellular Widget,Chess Tactics in Open Games,Trivia of Owl City Songs Quiz

Total creative ads during the time period : 464

Duration : 719

Popularity : 44,259

Check ASO Keywords of Wickr Pro

2. Wickr Pro’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wickr Pro in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Wickr Pro in the recent period. As of 2021-05-20, among the Wickr Pro‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 25.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-20, Wickr Pro's the proportion of networks impressions are placed like this:

Google Ads(Admob)'s proportion is 100.0%,

's proportion is ,

's proportion is ,

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's proportion is .

In the date of 2021-05-20, Wickr Pro‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Wickr Pro

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wickr Pro. We can see some advertising trends.

Top 1 Ad Creative of Wickr Pro

Ad Details :

Headline :Secure Communications for the Government

Text :To help the current situation and make it easy for government employees to stay connected securely, Wickr Pro will be free for certain government agencies for a limited time.

Top 2 Ad Creative of Wickr Pro

Ad Details :

Headline :Secure Communications for the Government

Text :To help the current situation and make it easy for government employees to stay connected securely, Wickr Pro will be free for certain government agencies for a limited time.

Top 3 Ad Creative of Wickr Pro

Ad Details :

Headline :Secure Team Collaboration

Text :Smart Teams Choose Wickr

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 172 172 319
Popularity 985 985 984
Dimensions 1080 x 1080 1080 x 1080 1280 x 720
Creative Type Image Image Video
Network Messenger Instagram Google Ads(Admob)
Related Ads 1 1 3
Countries United States United States United Kingdom,Canada,Australia,United States
Language English English English

Through the above analysis, we can see that the most effective channel for Wickr Pro in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free Wickr Pro's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Wickr Pro, you can click the app name below to view related reports, or you can find more info in ASOTools.