WindHub: sailing weather Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the WindHub: sailing weather's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps WindHub: sailing weather.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of WindHub: sailing weather
App Name : WindHub: sailing weather
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Windy Weather World Inc
Publisher : Instagram,Facebook,Beard Shaving Salon,Weather Magic,气压表,GeoActivity Rigs
Total creative ads during the time period : 965
Duration : 390
Popularity : 91,160
Check ASO Keywords of WindHub: sailing weather
2. WindHub: sailing weather’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser WindHub: sailing weather in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of WindHub: sailing weather in the recent period. As of 2021-03-15, among the WindHub: sailing weather‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 97.5%, Playable Ads category's proportion is 0.0%, Image category's proportion is 2.5%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, WindHub: sailing weather's the proportion of networks impressions are placed like this:
Facebook's proportion is 32.96%,
Instagram's proportion is 30.36%,
Audience Network's proportion is 18.24%,
Messenger's proportion is 18.2%,
Google Ads(Admob)'s proportion is 0.24%.
In the date of 2021-03-15, WindHub: sailing weather‘s network with the most ads is Google Ads(Admob) and its proportion is 20.0%.
3. Top 3 Ad Creative Analysis of WindHub: sailing weather
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of WindHub: sailing weather. We can see some advertising trends.
Top 1 Ad Creative of WindHub: sailing weather
Ad Details ：
Headline ：Get your sail forecast!
Text ：The best app for sailing ⛵️. Wind speed & gusts, fronts, wind barbs, precipitation and clouds. Meteogram is available now! Free download!
Top 2 Ad Creative of WindHub: sailing weather
Ad Details ：
Headline ：Get your sailing forecast🔥
Text ：The best app for sailing ⛵️. Wind speed & gusts, fronts, wind barbs, precipitation and clouds. Meteogram is available now! Free download!
Top 3 Ad Creative of WindHub: sailing weather
Ad Details ：
Headline ：Get your sailing forecast🔥
Text ：The best app for sailing ⛵️. Wind speed & gusts, fronts, wind barbs, precipitation and clouds. Meteogram is available now! Free download!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 214 | 147 | 147 |
| Popularity | 984 | 967 | 967 |
| Dimensions | 320 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 1 | 1 |
| Countries | New Zealand,Slovak,Sweden,United States,Belgium,Cyprus,Latvia,Ireland,Luxembourg,Australia,Italy,Portugal,Lithuania,Korea,Greece,Spain,France,Japan,Netherlands,Malta | Korea,Japan,New Zealand,Australia | New Zealand,Japan,Korea,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for WindHub: sailing weather in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free WindHub: sailing weather's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to WindHub: sailing weather, you can click the app name below to view related reports, or you can find more info in ASOTools.