Word Crush Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Word Crush's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Word Crush.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Word Crush
App Name : Word Crush
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : TangramGames
Publisher : Instagram,Facebook,All Recipes Free - Food Recipes App,Light Bible: Daily Verses, Prayer, Audio Bible,UC Mini-Download Video Status & Movies,Treehouse Table
Total creative ads during the time period : 2,179
Duration : 778
Popularity : 195,320
Check ASO Keywords of Word Crush
2. Word Crush’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Word Crush in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Word Crush in the recent period. As of 2021-03-16, among the Word Crush‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Word Crush's the proportion of networks impressions are placed like this:
UnityAds's proportion is 69.86%,
Google Ads(Admob)'s proportion is 30.14%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Word Crush‘s network with the most ads is UnityAds and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of Word Crush
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Word Crush. We can see some advertising trends.
Top 1 Ad Creative of Word Crush
Ad Details ：
Headline ：Sharpen your brain now
Text ：Playing this game for 30 minutes a day will sharpen your brain！
Top 2 Ad Creative of Word Crush
Ad Details ：
Headline ：Word Crush- Fun Puzzle Game
Text ：
Top 3 Ad Creative of Word Crush
Ad Details ：
Headline ：Train your brain! 🧠
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 283 | 101 | 78 |
| Popularity | 845 | 782 | 570 |
| Dimensions | 512 x 250 | 720 x 1280 | 720 x 1280 |
| Creative Type | Image | Video | Video |
| Network | Google Ads(Admob) | ||
| Related Ads | 6 | 1 | 1 |
| Countries | Canada,United States,Australia,United Kingdom | Australia,United Kingdom,United States | Morocco,United States,Canada,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Word Crush in recent advertising is Google Ads(Admob), and the main creative type is Image.
In conclusion: The above is a free Word Crush's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Word Crush, you can click the app name below to view related reports, or you can find more info in ASOTools.