Word Home Puzzle Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Word Home Puzzle's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Word Home Puzzle.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Word Home Puzzle
App Name : Word Home Puzzle
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Suzhou Dayu Network Technology Co. Ltd.
Publisher : Instagram,Facebook,免费VIP书城：海量小说离线阅读,SmartNews: Local Breaking News
Total creative ads during the time period : 150
Duration : 321
Popularity : 54,848
Check ASO Keywords of Word Home Puzzle
2. Word Home Puzzle’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Word Home Puzzle in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Word Home Puzzle in the recent period. As of 2021-03-15, among the Word Home Puzzle‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Word Home Puzzle's the proportion of networks impressions are placed like this:
Facebook's proportion is 26.46%,
Instagram's proportion is 25.86%,
Audience Network's proportion is 23.84%,
Messenger's proportion is 23.84%,
's proportion is .
In the date of 2021-03-15, Word Home Puzzle‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Word Home Puzzle
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Word Home Puzzle. We can see some advertising trends.
Top 1 Ad Creative of Word Home Puzzle
Ad Details ：
Headline ：Word puzzle game
Text ：Welcome to the game! It is not only a word puzzle game, but also a design home game. == HOW TO PLAY == 1.Collect word This game combines the best of word searching and crosswords for brain challenging. More than hundreds stages wait you to challenge. Brain test, simply swipe the letter blocks…
Top 2 Ad Creative of Word Home Puzzle
Ad Details ：
Headline ：Word Homescapes-Decorate Rooms
Text ：Welcome to the game! It is not only a word puzzle game, but also a design home game. == HOW TO PLAY == 1.Collect word This game combines the best of word searching and crosswords for brain challenging. More than hundreds stages wait you to challenge. Brain test, simply swipe the letter blocks…
Top 3 Ad Creative of Word Home Puzzle
Ad Details ：
Headline ：Word Puzzle Beautify Home
Text ：Welcome to the game! It is not only a word puzzle game, but also a design home game. == HOW TO PLAY == 1.Collect word This game combines the best of word searching and crosswords for brain challenging. More than hundreds stages wait you to challenge. Brain test, simply swipe the letter blocks…
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 291 | 291 | 283 |
| Popularity | 985 | 984 | 981 |
| Dimensions | 1024 x 768 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Canada,United States | United States | United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Word Home Puzzle in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Word Home Puzzle's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Word Home Puzzle, you can click the app name below to view related reports, or you can find more info in ASOTools.