Words Out Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Words Out's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Words Out.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Words Out
App Name : Words Out
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Y A QU A
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,POTO - Photo Collage Editor
Total creative ads during the time period : 404
Duration : 404
Popularity : 37,203
Check ASO Keywords of Words Out
2. Words Out’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Words Out in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Words Out in the recent period. As of 2021-03-16, among the Words Out‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Words Out's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.58%,
Audience Network's proportion is 25.0%,
Messenger's proportion is 25.0%,
Instagram's proportion is 24.42%,
's proportion is .
In the date of 2021-03-16, Words Out‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Words Out
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Words Out. We can see some advertising trends.
Top 1 Ad Creative of Words Out
Ad Details ：
Headline ：Words Out
Text ：Make words with cards to win points wi......
Top 2 Ad Creative of Words Out
Ad Details ：
Headline ：🤩 Plus de 100 niveaux disponibles 👉
Text ：
Top 3 Ad Creative of Words Out
Ad Details ：
Headline ：Are you ready for your daily brain exercise ?
Text ：A game so addictive, you’ll play it anywhere and anytime ! More than 300 levels to complete. How high will you go ?"
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 116 | 49 | 82 |
| Popularity | 890 | 267 | 222 |
| Dimensions | 1200 x 627 | 320 x 400 | 340 x 426 |
| Creative Type | Image | Video | Video |
| Network | Mobvista | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 3 |
| Countries | Canada,Australia,United Kingdom,United States | Belgium,France | United States |
| Language | English | French | English |
Through the above analysis, we can see that the most effective channel for Words Out in recent advertising is Mobvista, and the main creative type is Image.
In conclusion: The above is a free Words Out's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Words Out, you can click the app name below to view related reports, or you can find more info in ASOTools.