Wyndham Hotels & Resorts Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Wyndham Hotels & Resorts's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Wyndham Hotels & Resorts.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Wyndham Hotels & Resorts
App Name : Wyndham Hotels & Resorts
Logo：
OS : iOS
Network : Facebook,Instagram,Google Ads(Admob)
Developer : Wyndham Hotel Group
Publisher : Instagram,Facebook,史上最坑爹最牛的游戏OL-最难最好玩最囧游戏2 九游闯关打架游戏王 饥荒大作战,Canasta - Card Game,Fotor - Photo Editor&Collage,Ygolite
Total creative ads during the time period : 1,447
Duration : 1,616
Popularity : 265,755
Check ASO Keywords of Wyndham Hotels & Resorts
2. Wyndham Hotels & Resorts’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Wyndham Hotels & Resorts in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Wyndham Hotels & Resorts in the recent period. As of 2021-03-16, among the Wyndham Hotels & Resorts‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Wyndham Hotels & Resorts's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.03%,
Instagram's proportion is 28.03%,
Messenger's proportion is 28.03%,
Audience Network's proportion is 15.91%,
's proportion is .
In the date of 2021-03-16, Wyndham Hotels & Resorts‘s network with the most ads is Facebook and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of Wyndham Hotels & Resorts
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Wyndham Hotels & Resorts. We can see some advertising trends.
Top 1 Ad Creative of Wyndham Hotels & Resorts
Ad Details ：
Headline ：Baymont Inn And Suites El Reno, OK
Text ：61 room hotel, interior corridor property conveniently located off of Interstate 40 (exit 123). We have a deluxe complimentary breakfast buffet, fitness center, and indoor pool. Extended stay, corporate, and group rates all are available.
Top 2 Ad Creative of Wyndham Hotels & Resorts
Ad Details ：
Headline ：TRYP By Wyndham Santa Cruz
Text ：Descubre los encantos de la ciudad más grande de Bolivia con una estadía en el hotel TRYP by Wyndham Santa Cruz
Top 3 Ad Creative of Wyndham Hotels & Resorts
Ad Details ：
Headline ：TRYP By Wyndham Santa Cruz
Text ：Descubre los encantos de la ciudad más grande de Bolivia con una estadía en el hotel TRYP by Wyndham Santa Cruz
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 376 | 364 | 364 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 314 | 600 x 313 | 400 x 224 |
| Creative Type | Image | Image | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 2 |
| Countries | Canada,United Kingdom,Australia,United States | Venezuela,Colombia,Cuba,Spain,Chile,Panama,Peru,Paraguay,Argentina,Mexico | Bolivia |
| Language | English | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Wyndham Hotels & Resorts in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Wyndham Hotels & Resorts's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Wyndham Hotels & Resorts, you can click the app name below to view related reports, or you can find more info in ASOTools.