Instant Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Instant's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Instant.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Instant
App Name : Instant
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : InstantScripts
Publisher : Instagram,Facebook,Vapeam - 电子烟蒸汽烟和戒烟健康分享时尚达人社区并面向全球电子烟玩家的vape app,Ice Cream Popsicles Games,照顾小宝宝 - 情商培养早教启蒙游戏,儿童圣诞节游戏- 装扮圣诞树、做圣诞老人冰雕
Total creative ads during the time period : 217
Duration : 342
Popularity : 50,093
Check ASO Keywords of Instant
2. Instant’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Instant in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Instant in the recent period. As of 2021-03-15, among the Instant‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 16.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 84.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Instant's the proportion of networks impressions are placed like this:
Facebook's proportion is 40.8%,
Instagram's proportion is 23.28%,
Messenger's proportion is 22.49%,
Audience Network's proportion is 13.43%,
's proportion is .
In the date of 2021-03-15, Instant‘s network with the most ads is Facebook and its proportion is 32.0%.
3. Top 3 Ad Creative Analysis of Instant
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Instant. We can see some advertising trends.
Top 1 Ad Creative of Instant
Ad Details ：
Headline ：Need a prescription?
Text ：No appointment needed! Get prescriptions online in minutes, approved by Australian GPs and delivered straight to local pharmacies. Secure, cheap and convenient.
Top 2 Ad Creative of Instant
Ad Details ：
Headline ：Need a prescription?
Text ：No appointment needed! Get prescriptions online in minutes, approved by Australian GPs and delivered straight to local pharmacies. Secure, cheap and convenient.
Top 3 Ad Creative of Instant
Ad Details ：
Headline ：Prescriptions online, fast
Text ：Prescriptions online in minutes, approved by an Australian, RACGP-certified doctor.
Save time and money, skip the trip to the GP for common prescriptions.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 185 | 185 | 185 |
| Popularity | 989 | 989 | 988 |
| Dimensions | 600 x 600 | ||
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,United States,Australia,Canada | Australia,United States,Canada,United Kingdom | Canada,Australia,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Instant in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Instant's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Instant, you can click the app name below to view related reports, or you can find more info in ASOTools.