XUMO: TV & Movie Streaming Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the XUMO: TV & Movie Streaming's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps XUMO: TV & Movie Streaming.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of XUMO: TV & Movie Streaming
App Name : XUMO: TV & Movie Streaming
Logo：
OS : iOS
Network : Google Ads(Admob),Twitter,Facebook
Developer : Xumo, LLC
Publisher : Instagram,Trial Xtreme 4 Moto Bike Game,开心消消乐HD 最萌宠物精灵文明单机游戏,Buraco Justificado Mano a Mano,Hush Little Baby - Fun Activities and Sing Along,Racing in Car,Damas Online,宠物连连看-经典免费消除单机小游戏
Total creative ads during the time period : 1,888
Duration : 655
Popularity : 164,753
Check ASO Keywords of XUMO: TV & Movie Streaming
2. XUMO: TV & Movie Streaming’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser XUMO: TV & Movie Streaming in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of XUMO: TV & Movie Streaming in the recent period. As of 2021-02-28, among the XUMO: TV & Movie Streaming‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-28, XUMO: TV & Movie Streaming's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-28, XUMO: TV & Movie Streaming‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of XUMO: TV & Movie Streaming
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of XUMO: TV & Movie Streaming. We can see some advertising trends.
Top 1 Ad Creative of XUMO: TV & Movie Streaming
Ad Details ：
Headline ：Get Cooking With Gusto TV
Text ：We all deserve a little ME time. 🎵🍷🔪
Discover tips and delicious recipes with our Gusto TV cooking channel.
Click "WATCH MORE" to get cooking!
Top 2 Ad Creative of XUMO: TV & Movie Streaming
Ad Details ：
Headline ：Watch All Your Favorite Western Movies 🤠🎬
Text ：Saddle up and giddy on up because the west is waiting! 🐎🏜️
Tune in for action-packed, classic western shows and movies including John Wayne and more!
Top 3 Ad Creative of XUMO: TV & Movie Streaming
Ad Details ：
Headline ：Watch Between Two Ferns with Zach Galifianakis
Text ：Psst! Guess what? Every episode of Between Two Ferns is now streaming on the Funny Or Die channel on XUMO!
Bring on the celebs, parody and LOL-moments 🙌
Stream for free now!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 161 | 156 | 111 |
| Popularity | 973 | 969 | 828 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for XUMO: TV & Movie Streaming in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free XUMO: TV & Movie Streaming's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to XUMO: TV & Movie Streaming, you can click the app name below to view related reports, or you can find more info in ASOTools.