ZEMMAWORLD Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ZEMMAWORLD's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ZEMMAWORLD.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ZEMMAWORLD
App Name : ZEMMAWORLD
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : ZEMMAWORLD
Publisher : Instagram,Facebook
Total creative ads during the time period : 543
Duration : 532
Popularity : 60,408
Check ASO Keywords of ZEMMAWORLD
2. ZEMMAWORLD’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ZEMMAWORLD in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ZEMMAWORLD in the recent period. As of 2021-02-27, among the ZEMMAWORLD‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-27, ZEMMAWORLD's the proportion of networks impressions are placed like this:
Facebook's proportion is 36.94%,
Messenger's proportion is 31.91%,
Audience Network's proportion is 19.75%,
Instagram's proportion is 11.4%,
's proportion is .
In the date of 2021-02-27, ZEMMAWORLD‘s network with the most ads is Facebook and its proportion is 31.58%.
3. Top 3 Ad Creative Analysis of ZEMMAWORLD
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ZEMMAWORLD. We can see some advertising trends.
Top 1 Ad Creative of ZEMMAWORLD
Ad Details ：
Headline ：𝐆𝐄𝐍𝐓𝐋𝐄 𝐚𝐜𝐭𝐢𝐯𝐞 𝐒𝐋𝐀𝐂𝐊𝐒/𝐯𝐞𝐫.𝐅/𝐖레깅스트레이트
Text ：이번 젠틀 진짜 물건~~
얼마나 좋기에 요란이냐~하신다면 ^^
저희 스탭들은 사이즈마다 입어보곤 '안입은거같다'고 했을정도-
가을겨울용 바지가 안입은것같다니, 도대체 얼마나 편하게요 ★
신축성도 좋고 사이즈도 여유가있어서, 통통하신 고객님들께 두번 추천드려요
밥많이먹고 고기뷔페가도 배터지게 먹고 편안할 수 있는 그런 바지입니다!
젬마 PICK 꼭 추천드릴께요 🙋♀️💜💜
Top 2 Ad Creative of ZEMMAWORLD
Ad Details ：
Headline ：𝐆𝐄𝐍𝐓𝐋𝐄 𝐚𝐜𝐭𝐢𝐯𝐞 𝐒𝐋𝐀𝐂𝐊𝐒/𝐯𝐞𝐫.𝐅/𝐖레깅스트레이트
Text ：이번 젠틀 진짜 물건~~
얼마나 좋기에 요란이냐~하신다면 ^^
저희 스탭들은 사이즈마다 입어보곤 '안입은거같다'고 했을정도-
가을겨울용 바지가 안입은것같다니, 도대체 얼마나 편하게요 ★
신축성도 좋고 사이즈도 여유가있어서, 통통하신 고객님들께 두번 추천드려요
밥많이먹고 고기뷔페가도 배터지게 먹고 편안할 수 있는 그런 바지입니다!
젬마 PICK 꼭 추천드릴께요 🙋♀️💜💜
Top 3 Ad Creative of ZEMMAWORLD
Ad Details ：
Headline ：🧤 ℳℳℳℳ
Text ：핸드메이드라고 다 같은 핸드메이드는 아니죠.
몇년전서 부터 시장에서도 핸드메이드라고 나오는 상품들이 많았어요
원단은 정말 별론데 핸드메이드로만 만들면 다 인건가? 의문이 드는 코트들도 많았구요.
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다양한 가격대의 핸드메이드를 많이 접해본 저로선
가격이 싸다고 무조건 좋은것도 아니고, 또 비싸면 비싼 값을 해야한다고 생각해요.
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저는 이 코트 두컬러 다 소장예정인데,
저희가 만들어서 애착이야 당연히 있겠지만, 사심 조금 내려놓고 -
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그만큼 고급스러워요. 저렴한 핸드메이드는 아닙니다.
⠀
저희가 만들지 않았다면 아마 20~30만원은 훌쩍 넘고도 남을 가격이였을꺼예요.
올해들어 원단도 공임도 작년보다 안오른게 없지만,20만원이 되지않겠끔 노력했구요.
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(제 지인들은 핸드메이드는 퀄리티가 의심되서20만원은 넘어야 구매하시는 분들도 많이 계시던데
저희 핸메코트 가격이 저렴하다고해서 퀄리티가 저렴하진 않아요!!)
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퀄리티는 절때 양보할 생각이 없었어요.
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(이런말씀 잘 안드리지만ㅠㅠ
저희 마진을 줄이면서 퀄리티에 더 신경썼어요! 알아주시리라 믿습니다.)
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가격대비 퀄리티 말할것도 없이 훌륭하게,
그리고 20만원이 안되는 가격에 보여드릴 수 있는 퀄리티는 모두 챙겼습니다.
백화점에 걸어놔두 꿀림없게끔 만든 코트예요 ^^
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주문 오픈되면 APP 메세지로 가장 먼저 알림드릴게요💌❤
기다려주셔서 감사합니다!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 47 | 47 | 47 |
| Popularity | 254 | 254 | 254 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Korea | Korea | Korea |
| Language | Korean | Korean | Korean |
Through the above analysis, we can see that the most effective channel for ZEMMAWORLD in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free ZEMMAWORLD's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ZEMMAWORLD, you can click the app name below to view related reports, or you can find more info in ASOTools.