Zero City: Zombie games for Survival Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Zero City: Zombie games for Survival’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Zero City: Zombie games for Survival.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Zero City: Zombie games for Survival
App Name : Zero City: Zombie games for Survival
OS : Android
Network : Facebook,Google Ads(Admob),Audience Network
Developer : BEINGAME LIMITED
Publisher : AirBrush: Easy Photo Editor,BeautyPlus - Easy Photo Editor Selfie Camera,Bible,Treehouse Table,Sweet Selfie Camera:Beauty cam,photoselfie editor,UC Mini- Best Tube Mate Fast Video Downloader,Bible Study - Study The Bible By Topic
Total creative ads during the time period : 2,707
Duration : 428
Popularity : 245,139
2. Zero City: Zombie games for Survival’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Zero City: Zombie games for Survival in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Zero City: Zombie games for Survival in the recent period. As of 2020-09-07, among the Zero City: Zombie games for Survival‘s ad creative, the Html category’s proportion is 3.03%, Video category’s proportion is 45.45%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 51.52%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Zero City: Zombie games for Survival’s the proportion of networks impressions are placed like this:
Google Ads(Admob)’s proportion is 61.16%,
Facebook’s proportion is 38.78%,
TikTok’s proportion is 0.06%,
’s proportion is ,
’s proportion is .
In the date of 2020-09-07, Zero City: Zombie games for Survival‘s network with the most ads is Facebook and its proportion is 51.52%.
3. Top 3 Ad Creative Analysis of Zero City: Zombie games for Survival
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Zero City: Zombie games for Survival. We can see some advertising trends.
Top 1 Ad Creative of Zero City: Zombie games for Survival
Ad Details ：
Headline ：Multiplayer, PVP.
Text ：Create effective weapons.
Top 2 Ad Creative of Zero City: Zombie games for Survival
Ad Details ：
Headline ：Customize your squad.
Text ：Underground simulator.
Top 3 Ad Creative of Zero City: Zombie games for Survival
Ad Details ：
Headline ：Зомби апокалипсис. 12+
Text ：Уничтожай зомбаков и мутантов, собирай награды и выйди в топ. 12+
Basic Info of Top 3 Ad Creative
|Dimensions||1280 x 720||1280 x 720||406 x 720|
|Network||Google Ads(Admob)||Google Ads(Admob)||Google Ads(Admob)|
|Countries||United Kingdom,Australia,United States,Canada||Australia,United Kingdom,Canada,United States||Russia|
Through the above analysis, we can see that the most effective channel for Zero City: Zombie games for Survival in recent advertising is Google Ads(Admob), and the main creative type is Video.
In conclusion: The above is a free Zero City: Zombie games for Survival’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Zero City: Zombie games for Survival, you can click the app name below to view related reports.