ZOOT Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ZOOT's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ZOOT.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ZOOT
App Name : ZOOT
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : ZOOT
Publisher : Instagram,Facebook,Designer Saree Photo Suit
Total creative ads during the time period : 556
Duration : 516
Popularity : 175,500
Check ASO Keywords of ZOOT
2. ZOOT’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ZOOT in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ZOOT in the recent period. As of 2021-05-22, among the ZOOT‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-22, ZOOT's the proportion of networks impressions are placed like this:
Instagram's proportion is 34.58%,
Facebook's proportion is 34.37%,
Messenger's proportion is 16.46%,
Audience Network's proportion is 14.58%,
's proportion is .
In the date of 2021-05-22, ZOOT‘s network with the most ads is Instagram and its proportion is 38.46%.
3. Top 3 Ad Creative Analysis of ZOOT
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ZOOT. We can see some advertising trends.
Top 1 Ad Creative of ZOOT
Ad Details ：
Headline ：Noisy May | ZOOT.cz
Text ：Všechno, co jste kdy chtěli nosit, ale báli jste se si to zkusit. To nejnovější najdete přímo tady. 👇 ♾
Top 2 Ad Creative of ZOOT
Ad Details ：
Headline ：Trendy vybírané a navrhované samotnými ZOOTery
Text ：Všechno, co jste kdy chtěli nosit, ale báli jste se si to zkusit. To nejnovější najdete přímo tady. 👇 ♾
Top 3 Ad Creative of ZOOT
Ad Details ：
Headline ：Fusakle = československá značka
Text ：Československé ponožky s motivy, které dobře znáte. V kvalitě, kterou dobře (po)znají vaše nohy. 👣🧦♾
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 264 | 264 | 269 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Czech | Czech | Czech |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for ZOOT in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free ZOOT's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ZOOT, you can click the app name below to view related reports, or you can find more info in ASOTools.