ŠKODA Connect Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ŠKODA Connect's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ŠKODA Connect.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ŠKODA Connect
App Name : ŠKODA Connect
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Skoda Auto a.s.
Publisher : Instagram,Facebook,Big Vegas - Free Slots,Curse Of Arabia Diamonds
Total creative ads during the time period : 105
Duration : 1,184
Popularity : 9,373
Check ASO Keywords of ŠKODA Connect
2. ŠKODA Connect’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ŠKODA Connect in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ŠKODA Connect in the recent period. As of 2021-03-14, among the ŠKODA Connect‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 27.27%, Playable Ads category's proportion is 0.0%, Image category's proportion is 72.73%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, ŠKODA Connect's the proportion of networks impressions are placed like this:
Facebook's proportion is 51.06%,
Instagram's proportion is 32.63%,
Audience Network's proportion is 16.31%,
's proportion is ,
's proportion is .
In the date of 2021-03-14, ŠKODA Connect‘s network with the most ads is Facebook and its proportion is 45.45%.
3. Top 3 Ad Creative Analysis of ŠKODA Connect
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ŠKODA Connect. We can see some advertising trends.
Top 1 Ad Creative of ŠKODA Connect
Ad Details ：
Headline ：ŠKODA KAMIQ Young Edition
Text ：Le ŠKODA KAMIQ Young Edition suréquipé est disponible en série limitée à 19 500€(1). Profitez du meilleur de l’innovation !
Top 2 Ad Creative of ŠKODA Connect
Ad Details ：
Headline ：ŠKODA KAMIQ Young Edition
Text ：Le ŠKODA KAMIQ Young Edition suréquipé est disponible en série limitée à 19 500€(1). Profitez du meilleur de l’innovation !
Top 3 Ad Creative of ŠKODA Connect
Ad Details ：
Headline ：ŠKODA KAMIQ Young Edition
Text ：Le ŠKODA KAMIQ Young Edition suréquipé est disponible en série limitée à 19 500€(1). Profitez du meilleur de l’innovation !
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 58 | 58 | 58 |
| Popularity | 336 | 335 | 334 |
| Dimensions | 240 x 426 | 426 x 240 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Central African,Switzerland,Belgium,Congo,France,Luxembourg,Monaco | Switzerland,France,Central African,Luxembourg,Monaco,Congo,Belgium | Monaco,Luxembourg,Belgium,Switzerland,Congo,France,Central African |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for ŠKODA Connect in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free ŠKODA Connect's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ŠKODA Connect, you can click the app name below to view related reports, or you can find more info in ASOTools.