Воля TV Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Воля TV's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Воля TV.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Воля TV
App Name : Воля TV
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : Volia, LLC
Publisher : 搜索播放器-云盘影音无广告版,Instagram,Facebook,电池管家-电池检测维护大师,AppBox Pro,Short URL Maker
Total creative ads during the time period : 979
Duration : 702
Popularity : 89,042
Check ASO Keywords of Воля TV
2. Воля TV’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Воля TV in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Воля TV in the recent period. As of 2021-03-16, among the Воля TV‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 34.25%, Playable Ads category's proportion is 0.0%, Image category's proportion is 65.75%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Воля TV's the proportion of networks impressions are placed like this:
Messenger's proportion is 26.24%,
Facebook's proportion is 24.59%,
Instagram's proportion is 24.59%,
Audience Network's proportion is 24.59%,
's proportion is .
In the date of 2021-03-16, Воля TV‘s network with the most ads is Messenger and its proportion is 26.03%.
3. Top 3 Ad Creative Analysis of Воля TV
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Воля TV. We can see some advertising trends.
Top 1 Ad Creative of Воля TV
Ad Details ：
Headline ：Онлайн телебачення Volia Sport
Text ：⚽️ Спробуй преміальний спорт за 1 грн в рамках акції «Спорт сила»!
Підключай пакет Volia Sport та отримай 7 днів безкоштовного перегляду Ліги Чемпіонів та Ліги Європи УЄФА (в рамках промо перегляду).
Акція діє з 20.10 по 31.12.2020 року.
Top 2 Ad Creative of Воля TV
Ad Details ：
Headline ：Онлайн телебачення Volia Sport
Text ：⚽️ Спробуй преміальний спорт за 1 грн в рамках акції «Спорт сила»!
Підключай пакет Volia Sport та отримай 7 днів безкоштовного перегляду Ліги Чемпіонів та Ліги Європи УЄФА (в рамках промо перегляду).
Акція діє з 20.10 по 31.12.2020 року.
Top 3 Ad Creative of Воля TV
Ad Details ：
Headline ：ТБ + Інтернет
Text ：❗ ТБ + Інтернет від Volia❗
Разом дешевше – лише 99 грн/міс на 6 місяців 🤩
Високошвидкісний інтернет, інтерактивне телебачення, мобільне телебачення та онлайн кінотеатр з 30 тисячами фільмів!
Не вагайтесь – підключайтесь вже сьогодні!😉
Підключення по акції «Надзвичайний рік» діє по 31.03.2021 р.
Шукай деталі на сайті bit.ly/2J0eAIm
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 51 | 51 | 46 |
| Popularity | 316 | 312 | 300 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 29 |
| Countries | Ukraine | Ukraine | Ukraine |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Воля TV in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Воля TV's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Воля TV, you can click the app name below to view related reports, or you can find more info in ASOTools.