乐乐捕鱼 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 乐乐捕鱼's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 乐乐捕鱼.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 乐乐捕鱼
App Name : 乐乐捕鱼
Logo：
OS : Android
Network : 快手,今日头条,爱奇艺
Developer : 游酷盛世科技（北京）有限公司
Publisher : 百度,愛奇藝(手機舊版)–熱播連續劇線上看,今日头条,百度,360手机助手,火山直播,西瓜视频
Total creative ads during the time period : 2,408
Duration : 1,564
Popularity : 159,335
Check ASO Keywords of 乐乐捕鱼
2. 乐乐捕鱼’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 乐乐捕鱼 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 乐乐捕鱼 in the recent period. As of 2021-03-11, among the 乐乐捕鱼‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 67.74%, Playable Ads category's proportion is 0.0%, Image category's proportion is 32.26%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 乐乐捕鱼's the proportion of networks impressions are placed like this:
爱奇艺's proportion is 68.16%,
百度's proportion is 9.87%,
西瓜视频's proportion is 7.98%,
今日头条's proportion is 3.77%,
快手's proportion is 0.36%.
In the date of 2021-03-11, 乐乐捕鱼‘s network with the most ads is 爱奇艺 and its proportion is 25.81%.
3. Top 3 Ad Creative Analysis of 乐乐捕鱼
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 乐乐捕鱼. We can see some advertising trends.
Top 1 Ad Creative of 乐乐捕鱼
Ad Details ：
Headline ：乐乐捕鱼
Text ：听华哥一劝！要玩就玩真捕鱼，8000倍爆率，日入500万金币！!
Top 2 Ad Creative of 乐乐捕鱼
Ad Details ：
Headline ：北京这款捕鱼游戏火了！好玩又刺激，这才是真正的捕鱼
Text ：
Top 3 Ad Creative of 乐乐捕鱼
Ad Details ：
Headline ：这才叫良心捕鱼！一炮爆了40枚弹头，22亿金币，爽到爆！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 296 | 167 | 165 |
| Popularity | 996 | 987 | 984 |
| Dimensions | 1280 x 720 | 1140 x 640 | 1280 x 720 |
| Creative Type | Video | Image | Video |
| Network | 百度 | 百度贴吧 | |
| Related Ads | 3 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 乐乐捕鱼 in recent advertising is 百度, and the main creative type is Video.
In conclusion: The above is a free 乐乐捕鱼's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 乐乐捕鱼, you can click the app name below to view related reports, or you can find more info in ASOTools.