众安保险-做有温度的保险 Competitive Intelligence|Ad Analysis by SocialPeta

众安保险-做有温度的保险 Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the 众安保险-做有温度的保险's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 众安保险-做有温度的保险.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of 众安保险-做有温度的保险

App Name : 众安保险-做有温度的保险

Logo

众安保险-做有温度的保险-SocialPeta

OS : iOS

Network : 今日头条,腾讯社交广告(广点通),网易新闻

Developer : 众安在线财产保险股份有限公司

Publisher : 今日头条,今日头条,百度,百度,QQ浏览器 - 腾讯王卡,全网免流量,成语消消消

Total creative ads during the time period : 2,274

Duration : 658

Popularity : 129,265

Check ASO Keywords of 众安保险-做有温度的保险

2. 众安保险-做有温度的保险’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 众安保险-做有温度的保险 in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of 众安保险-做有温度的保险 in the recent period. As of 2021-03-11, among the 众安保险-做有温度的保险‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 76.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 23.33%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 众安保险-做有温度的保险's the proportion of networks impressions are placed like this:

今日头条's proportion is 48.43%,

百度's proportion is 12.55%,

腾讯社交广告(广点通)'s proportion is 9.91%,

好看视频's proportion is 5.48%,

抖音短视频's proportion is 3.89%.

In the date of 2021-03-11, 众安保险-做有温度的保险‘s network with the most ads is 腾讯社交广告(广点通) and its proportion is 21.67%.

3. Top 3 Ad Creative Analysis of 众安保险-做有温度的保险

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 众安保险-做有温度的保险. We can see some advertising trends.

Top 1 Ad Creative of 众安保险-做有温度的保险

Ad Details :

Headline :【张国立推荐】7月19日凭手机号,2元就能换600万保障!

Text :

Top 2 Ad Creative of 众安保险-做有温度的保险

Ad Details :

Headline :今日众安保险国民体验官【张国立】推荐,首月仅2元!

Text :

Top 3 Ad Creative of 众安保险-做有温度的保险

Ad Details :

Headline :【通知】:众安保险国民体验官张国立推荐,首月2元保200万

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 131 77 58
Popularity 562 524 338
Dimensions 720 x 1280 540 x 960 640 x 360
Creative Type Video Video Video
Network 今日头条 火山小视频 火山小视频
Related Ads 1 1 1
Countries
Language NA NA NA

Through the above analysis, we can see that the most effective channel for 众安保险-做有温度的保险 in recent advertising is 今日头条, and the main creative type is Video.

In conclusion: The above is a free 众安保险-做有温度的保险's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to 众安保险-做有温度的保险, you can click the app name below to view related reports, or you can find more info in ASOTools.