健客网上药店 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 健客网上药店's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 健客网上药店.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 健客网上药店
App Name : 健客网上药店
Logo：
OS : Android
Network : 今日头条,快手,西瓜视频
Developer : 广东健客医药有限公司
Publisher : 今日头条,火山直播,抖音短视频,QQ浏览器 - 腾讯王卡，全网免流量,触宝电话,天天快报-年度成长最快的个性阅读智能推荐资讯软件,WTV影视大全,Youku
Total creative ads during the time period : 1,533
Duration : 1,563
Popularity : 140,896
Check ASO Keywords of 健客网上药店
2. 健客网上药店’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 健客网上药店 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 健客网上药店 in the recent period. As of 2021-03-11, among the 健客网上药店‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 健客网上药店's the proportion of networks impressions are placed like this:
西瓜视频's proportion is 71.69%,
QQ浏览器's proportion is 27.57%,
今日头条's proportion is 0.74%,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 健客网上药店‘s network with the most ads is 西瓜视频 and its proportion is 66.67%.
3. Top 3 Ad Creative Analysis of 健客网上药店
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 健客网上药店. We can see some advertising trends.
Top 1 Ad Creative of 健客网上药店
Ad Details ：
Headline ：想买的药，这里都有，一键购买，送药上门，价格不贵！
Text ：
Top 2 Ad Creative of 健客网上药店
Ad Details ：
Headline ：越来越多85后儿女在这里给老人买药了
Text ：
Top 3 Ad Creative of 健客网上药店
Ad Details ：
Headline ：原来买药可以比药店便宜一大半！以前竟然不知道！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 226 | 15 | 168 |
| Popularity | 997 | 981 | 976 |
| Dimensions | 960 x 540 | 1140 x 640 | 1280 x 720 |
| Creative Type | Image | Image | Video |
| Network | 火山小视频 | 百度贴吧 | 抖音短视频 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 健客网上药店 in recent advertising is 火山小视频, and the main creative type is Image.
In conclusion: The above is a free 健客网上药店's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 健客网上药店, you can click the app name below to view related reports, or you can find more info in ASOTools.