幻靈之契 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 幻靈之契's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 幻靈之契.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 幻靈之契
App Name : 幻靈之契
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : springgame
Publisher : Instagram,Facebook,Marble King
Total creative ads during the time period : 1,062
Duration : 29
Popularity : 58,456
Check ASO Keywords of 幻靈之契
2. 幻靈之契’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 幻靈之契 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 幻靈之契 in the recent period. As of 2021-03-15, among the 幻靈之契‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 84.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 16.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 幻靈之契's the proportion of networks impressions are placed like this:
Messenger's proportion is 28.75%,
Facebook's proportion is 23.78%,
Audience Network's proportion is 23.78%,
Instagram's proportion is 23.68%,
's proportion is .
In the date of 2021-03-15, 幻靈之契‘s network with the most ads is Messenger and its proportion is 28.0%.
3. Top 3 Ad Creative Analysis of 幻靈之契
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 幻靈之契. We can see some advertising trends.
Top 1 Ad Creative of 幻靈之契
Ad Details ：
Headline ：幻靈之契-火熱預約送50連抽！
Text ：2021開年巨作！
首款奇遇級百萬神靈放置手遊！
快來開啟一場異域幻想冒險之旅吧！
#幻靈之契 #PS5 #iPhone12 #預約送50連抽
Top 2 Ad Creative of 幻靈之契
Ad Details ：
Headline ：《幻靈之契》立即預約，眾神集結！
Text ：2021開年巨作！
首款奇遇級百萬神靈放置手遊！
快來開啟一場異域幻想冒險之旅吧！
#幻靈之契 #PS5 #iPhone12 #預約送50連抽
Top 3 Ad Creative of 幻靈之契
Ad Details ：
Headline ：《幻靈之契》立即預約，眾神集結！
Text ：2021開年巨作！
首款奇遇級百萬神靈放置手遊！
快來開啟一場異域幻想冒險之旅吧！
#幻靈之契 #PS5 #iPhone12 #預約送50連抽
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 20 | 20 | 20 |
| Popularity | 102 | 102 | 102 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Hong Kong,Taiwan,Macau | Norway | Norway |
| Language | Chinese (Traditional) | Norwegian | Norwegian |
Through the above analysis, we can see that the most effective channel for 幻靈之契 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free 幻靈之契's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 幻靈之契, you can click the app name below to view related reports, or you can find more info in ASOTools.