康是美網購 eShop Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 康是美網購 eShop's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 康是美網購 eShop.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 康是美網購 eShop
App Name : 康是美網購 eShop
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : 康是美
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,GulogGratis,MySQL QueryDB Client,OLX Classifieds
Total creative ads during the time period : 1,841
Duration : 987
Popularity : 130,391
Check ASO Keywords of 康是美網購 eShop
2. 康是美網購 eShop’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 康是美網購 eShop in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 康是美網購 eShop in the recent period. As of 2021-03-16, among the 康是美網購 eShop‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.4%, Playable Ads category's proportion is 0.0%, Image category's proportion is 99.6%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, 康是美網購 eShop's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.98%,
Instagram's proportion is 24.75%,
Audience Network's proportion is 24.65%,
Messenger's proportion is 24.62%,
's proportion is .
In the date of 2021-03-16, 康是美網購 eShop‘s network with the most ads is Facebook and its proportion is 26.19%.
3. Top 3 Ad Creative Analysis of 康是美網購 eShop
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 康是美網購 eShop. We can see some advertising trends.
Top 1 Ad Creative of 康是美網購 eShop
Ad Details ：
Headline ：〔置頂〕席捲美妝界風潮！KOKIE『九色眼影盤』太欠收⏩
Text ：「九宮格眼影」隨心所欲好混搭，霧面、亮面一次擁有！質地細緻、服貼顯色，輕抹易暈染不飛粉，赤茶裸／日落煙燻／楓葉棕我全都要！
Top 2 Ad Creative of 康是美網購 eShop
Ad Details ：
Headline ：零廢色！年度最美：KOKIE【藝術家眼影盤】渲染眼眸時尚～
Text ：還在選擇障礙？一盤混搭亮面與霧面質地，好暈染不飛粉，由深到淺超豐富十二色選，完美駕馭各種妝容，勾勒出2020最優雅的女人味！
Top 3 Ad Creative of 康是美網購 eShop
Ad Details ：
Headline ：如何輕鬆染出喜歡的髮色
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 133 | 132 | 73 |
| Popularity | 953 | 950 | 476 |
| Dimensions | 1200 x 627 | 1200 x 627 | 400 x 224 |
| Creative Type | Image | Image | Video |
| Network | Yahoo | Yahoo | |
| Related Ads | 1 | 1 | 1 |
| Countries | Hong Kong,Macau,Taiwan | Macau,Hong Kong,Taiwan | China,Malaysia,Singapore |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Simplified) |
Through the above analysis, we can see that the most effective channel for 康是美網購 eShop in recent advertising is Yahoo, and the main creative type is Image.
In conclusion: The above is a free 康是美網購 eShop's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 康是美網購 eShop, you can click the app name below to view related reports, or you can find more info in ASOTools.