游戏中心 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 游戏中心's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 游戏中心.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 游戏中心
App Name : 游戏中心
Logo：
OS : Android
Network : 头条穿山甲,金山联盟,快手
Developer : 上海二三四五移动科技有限公司
Publisher : 停车达人,守护球球,最右,图色,即阅免费小说,皮皮搞笑,极速清理大师,弹来弹趣,福星高照
Total creative ads during the time period : 5,992
Duration : 113
Popularity : 326,319
Check ASO Keywords of 游戏中心
2. 游戏中心’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 游戏中心 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 游戏中心 in the recent period. As of 2021-03-11, among the 游戏中心‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 游戏中心's the proportion of networks impressions are placed like this:
头条穿山甲's proportion is 51.66%,
西瓜视频's proportion is 48.34%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 游戏中心‘s network with the most ads is 西瓜视频 and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of 游戏中心
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 游戏中心. We can see some advertising trends.
Top 1 Ad Creative of 游戏中心
Ad Details ：
Headline ：大家都在玩什么游戏？快来游戏中心看看，游戏全部免费下载！
Text ：
Top 2 Ad Creative of 游戏中心
Ad Details ：
Headline ：超解压的小游戏，来游戏中心免费下载！
Text ：
Top 3 Ad Creative of 游戏中心
Ad Details ：
Headline ：爆火魔性益智小游戏，不肝不氪，还能赚钱，1元就能提！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 48 | 47 | 76 |
| Popularity | 261 | 257 | 248 |
| Dimensions | 720 x 1280 | 720 x 1280 | 720 x 1280 |
| Creative Type | Video | Video | Video |
| Network | 西瓜视频 | 抖音短视频 | 今日头条 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 游戏中心 in recent advertising is 西瓜视频, and the main creative type is Video.
In conclusion: The above is a free 游戏中心's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 游戏中心, you can click the app name below to view related reports, or you can find more info in ASOTools.