成语多多 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 成语多多's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 成语多多.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 成语多多
App Name : 成语多多
Logo：
OS : Android
Network : 头条穿山甲,腾讯社交广告（广点通）,今日头条
Developer : 广州小迈网络科技有限公司
Publisher : QQ浏览器 - 腾讯王卡，全网免流量,腾讯新闻,騰訊視頻,天天快报-年度成长最快的个性阅读智能推荐资讯软件,今日头条,PPTV聚力视频,中华万年历
Total creative ads during the time period : 3,190
Duration : 123
Popularity : 166,806
Check ASO Keywords of 成语多多
2. 成语多多’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 成语多多 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 成语多多 in the recent period. As of 2021-03-11, among the 成语多多‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 75.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 成语多多's the proportion of networks impressions are placed like this:
今日头条's proportion is 84.23%,
腾讯社交广告（广点通）'s proportion is 4.07%,
西瓜视频's proportion is 3.81%,
QQ浏览器's proportion is 3.81%,
's proportion is .
In the date of 2021-03-11, 成语多多‘s network with the most ads is 今日头条 and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of 成语多多
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 成语多多. We can see some advertising trends.
Top 1 Ad Creative of 成语多多
Ad Details ：
Headline ：1个成语≈1.5元，每天赚个午饭钱！
Text ：成语多多
Top 2 Ad Creative of 成语多多
Ad Details ：
Headline ：æˆ�è¯å¤šå¤š
Text ：猜æˆ�è¯å°±å�¯ä»¥èµšé›¶èŠ±é’±ï¼Œæ–°ç”¨æˆ·ä¸Šçº¿é€�大红包。éš�æ—¶å�¯æ��ç�°ç§’到账
Top 3 Ad Creative of 成语多多
Ad Details ：
Headline ：成语多多
Text ：成语多多
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 57 | 50 | 57 |
| Popularity | 358 | 282 | 202 |
| Dimensions | 2560 x 1440 | 1000 x 560 | 1280 x 720 |
| Creative Type | Image | Image | Image |
| Network | 头条穿山甲 | QQ浏览器 | 西瓜视频 |
| Related Ads | 1 | 1 | 2 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 成语多多 in recent advertising is 头条穿山甲, and the main creative type is Image.
In conclusion: The above is a free 成语多多's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 成语多多, you can click the app name below to view related reports, or you can find more info in ASOTools.