新墨香Online Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 新墨香Online's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 新墨香Online.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 新墨香Online
App Name : 新墨香Online
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Yang Jing
Publisher : Instagram,Facebook,SmartNews: Local Breaking News,Fotor - Photo Editor&Collage,POTO - Photo Collage Editor,GulogGratis
Total creative ads during the time period : 3,132
Duration : 777
Popularity : 567,342
Check ASO Keywords of 新墨香Online
2. 新墨香Online’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 新墨香Online in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 新墨香Online in the recent period. As of 2021-03-15, among the 新墨香Online‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 10.71%, Playable Ads category's proportion is 0.0%, Image category's proportion is 89.29%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, 新墨香Online's the proportion of networks impressions are placed like this:
Facebook's proportion is 30.51%,
Instagram's proportion is 29.59%,
Messenger's proportion is 20.44%,
Audience Network's proportion is 19.45%,
's proportion is .
In the date of 2021-03-15, 新墨香Online‘s network with the most ads is Facebook and its proportion is 25.71%.
3. Top 3 Ad Creative Analysis of 新墨香Online
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 新墨香Online. We can see some advertising trends.
Top 1 Ad Creative of 新墨香Online
Ad Details ：
Headline ：成爲無與倫比的英雄！
Text ：中國古代最常用的六種武器，如刀、劍、槍、拳頭，弓，和隱藏的武器，並在遊戲中隨意使用。你自由地學習六種內在的力量，感受神祕的東西方文化。
Top 2 Ad Creative of 新墨香Online
Ad Details ：
Headline ：你就是被選中的人
Text ：中國古代最常用的六種武器，如刀、劍、槍、拳頭，弓，和隱藏的武器，並在遊戲中隨意使用。你自由地學習六種內在的力量，感受神祕的東西方文化。
Top 3 Ad Creative of 新墨香Online
Ad Details ：
Headline ：你就是被選中的人
Text ：《新墨香Online》是壹款東方幻想武俠遊戲。 遊戲中采用超過75張地圖呈現出古代中國大陸的全貌，其中包括：敦煌、蘭州、長安、開封、北京、蘇州、少林寺、秦始皇陵、杭州、泰山、長城、黃河……等等的名勝古跡和名山大...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 423 | 423 | 425 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 496 x 310 | 1200 x 628 | |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 3 | 2 | 1 |
| Countries | Hong Kong | Taiwan,Hong Kong | Malaysia,Thailand,Taiwan,Hong Kong,Singapore,Indonesia,Vietnam,Philippines,Macau,Brunei |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for 新墨香Online in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free 新墨香Online's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 新墨香Online, you can click the app name below to view related reports, or you can find more info in ASOTools.