欢喜斗地主 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 欢喜斗地主's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 欢喜斗地主.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 欢喜斗地主
App Name : 欢喜斗地主
Logo：
OS : Android
Network : 头条穿山甲,西瓜视频,今日头条
Developer : 深圳市其乐游戏科技有限公司
Publisher : 西瓜视频,今日头条,Mars Security,火山直播,我飞刀玩得贼6,360手机助手,焕彩桌面,疯狂玩消星星,超强清理大师
Total creative ads during the time period : 817
Duration : 533
Popularity : 53,966
Check ASO Keywords of 欢喜斗地主
2. 欢喜斗地主’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 欢喜斗地主 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 欢喜斗地主 in the recent period. As of 2021-03-11, among the 欢喜斗地主‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 欢喜斗地主's the proportion of networks impressions are placed like this:
今日头条's proportion is 50.0%,
西瓜视频's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 欢喜斗地主‘s network with the most ads is 今日头条 and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of 欢喜斗地主
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 欢喜斗地主. We can see some advertising trends.
Top 1 Ad Creative of 欢喜斗地主
Ad Details ：
Headline ：老婆最近迷上了这款斗地主，一玩就是通宵，完全停不下来！
Text ：
Top 2 Ad Creative of 欢喜斗地主
Ad Details ：
Headline ：斗地主手游，炸弹多多，玩的就是心跳！
Text ：
Top 3 Ad Creative of 欢喜斗地主
Ad Details ：
Headline ：很多斗地主高手都在这翻了船，你敢来挑战吗？
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 145 | 114 | 104 |
| Popularity | 940 | 845 | 773 |
| Dimensions | 640 x 360 | 360 x 640 | 360 x 640 |
| Creative Type | Video | Video | Video |
| Network | 西瓜视频 | 西瓜视频 | 火山小视频 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 欢喜斗地主 in recent advertising is 西瓜视频, and the main creative type is Video.
In conclusion: The above is a free 欢喜斗地主's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 欢喜斗地主, you can click the app name below to view related reports, or you can find more info in ASOTools.