焕彩桌面 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 焕彩桌面's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 焕彩桌面.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 焕彩桌面
App Name : 焕彩桌面
Logo：
OS : Android
Network : 今日头条,头条穿山甲,腾讯社交广告（广点通）
Developer : 北京创优亿动科技有限公司
Publisher : 今日头条,守护球球,糗事百科,抖音短视频,同桌大作战,Bubble Shooter,熊猫四川麻将,极速清理管家轻量版
Total creative ads during the time period : 2,115
Duration : 730
Popularity : 146,937
Check ASO Keywords of 焕彩桌面
2. 焕彩桌面’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 焕彩桌面 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 焕彩桌面 in the recent period. As of 2021-03-07, among the 焕彩桌面‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-07, 焕彩桌面's the proportion of networks impressions are placed like this:
西瓜视频's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-07, 焕彩桌面‘s network with the most ads is 西瓜视频 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 焕彩桌面
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 焕彩桌面. We can see some advertising trends.
Top 1 Ad Creative of 焕彩桌面
Ad Details ：
Headline ：2020年火爆壁纸，免费开抢啦！
Text ：好嗨哦！不要钱的超火动态壁纸！一键免费设置
Top 2 Ad Creative of 焕彩桌面
Ad Details ：
Headline ：2020年火爆壁纸，免费开抢啦！
Text ：好嗨哦！不要钱的超火动态壁纸！一键免费设置
Top 3 Ad Creative of 焕彩桌面
Ad Details ：
Headline ：手机壁纸竟然可以这么酷！这屏幕特效绝了
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 281 | 281 | 13 |
| Popularity | 967 | 967 | 928 |
| Dimensions | 750 x 1332 | 750 x 1332 | 720 x 1280 |
| Creative Type | Video | Video | Video |
| Network | 腾讯社交广告（广点通） | 今日头条 | |
| Related Ads | 2 | 2 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 焕彩桌面 in recent advertising is 腾讯社交广告（广点通）, and the main creative type is Video.
In conclusion: The above is a free 焕彩桌面's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 焕彩桌面, you can click the app name below to view related reports, or you can find more info in ASOTools.