白貓Project Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 白貓Project's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 白貓Project.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 白貓Project
App Name : 白貓Project
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : So-net Entertainment Taiwan Limited
Publisher : Instagram,Facebook,USA Weather forecast,Talkray - Free Calls Texts,TalkU Free Calls +Free Texting +International Call,Treehouse Table
Total creative ads during the time period : 428
Duration : 2,038
Popularity : 26,911
Check ASO Keywords of 白貓Project
2. 白貓Project’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 白貓Project in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 白貓Project in the recent period. As of 2021-02-18, among the 白貓Project‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-18, 白貓Project's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-18, 白貓Project‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 白貓Project
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 白貓Project. We can see some advertising trends.
Top 1 Ad Creative of 白貓Project
Ad Details ：
Headline ：💥繁中版限定角色登場
Text ：
Top 2 Ad Creative of 白貓Project
Ad Details ：
Headline ：💥繁中版限定角色登場
Text ：
Top 3 Ad Creative of 白貓Project
Ad Details ：
Headline ：💥繁中版限定角色登場
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 14 | 14 | 14 |
| Popularity | 84 | 84 | 84 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Macau,Hong Kong,Taiwan | Taiwan,Macau,Hong Kong | Taiwan,Macau,Hong Kong |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for 白貓Project in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free 白貓Project's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 白貓Project, you can click the app name below to view related reports, or you can find more info in ASOTools.