诸葛天气 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 诸葛天气's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 诸葛天气.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 诸葛天气
App Name : 诸葛天气
Logo：
OS : Android
Network : 今日头条,头条穿山甲,快手
Developer : 上海懿瞳信息科技有限公司
Publisher : 今日头条,QQ浏览器 - 腾讯王卡，全网免流量,騰訊視頻,抖音短视频,腾讯新闻,天天快报-年度成长最快的个性阅读智能推荐资讯软件,中青看点,猎豹浏览器
Total creative ads during the time period : 768
Duration : 497
Popularity : 41,632
Check ASO Keywords of 诸葛天气
2. 诸葛天气’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 诸葛天气 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 诸葛天气 in the recent period. As of 2021-03-11, among the 诸葛天气‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 诸葛天气's the proportion of networks impressions are placed like this:
今日头条's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 诸葛天气‘s network with the most ads is 今日头条 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 诸葛天气
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 诸葛天气. We can see some advertising trends.
Top 1 Ad Creative of 诸葛天气
Ad Details ：
Headline ：精准预测每时每分的天气的预测软件,这个天气预报太准了!
Text ：
Top 2 Ad Creative of 诸葛天气
Ad Details ：
Headline ：在外打拼不能少了诸葛天气的贴心语音提醒,高温、雨天精准预报
Text ：
Top 3 Ad Creative of 诸葛天气
Ad Details ：
Headline ：本区精准预测未来15天天气，几点几分下雨全看它！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 54 | 51 | 61 |
| Popularity | 315 | 291 | 199 |
| Dimensions | 1440 x 800 | 720 x 1280 | 172 x 120 |
| Creative Type | Image | Video | Image |
| Network | 快手 | 快手 | 今日头条 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 诸葛天气 in recent advertising is 快手, and the main creative type is Image.
In conclusion: The above is a free 诸葛天气's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 诸葛天气, you can click the app name below to view related reports, or you can find more info in ASOTools.