闪光壁纸 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the 闪光壁纸's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps 闪光壁纸.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of 闪光壁纸
App Name : 闪光壁纸
Logo：
OS : Android
Network : 头条穿山甲,今日头条,西瓜视频
Developer : 上海郡源信息科技中心
Publisher : 皮皮搞笑,今日头条,中华万年历,最右,抖音短视频,西瓜视频,360手机助手,火山直播
Total creative ads during the time period : 920
Duration : 238
Popularity : 49,435
Check ASO Keywords of 闪光壁纸
2. 闪光壁纸’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser 闪光壁纸 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of 闪光壁纸 in the recent period. As of 2021-03-11, among the 闪光壁纸‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-11, 闪光壁纸's the proportion of networks impressions are placed like this:
今日头条's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-11, 闪光壁纸‘s network with the most ads is 今日头条 and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of 闪光壁纸
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of 闪光壁纸. We can see some advertising trends.
Top 1 Ad Creative of 闪光壁纸
Ad Details ：
Headline ：超炫酷的动态壁纸，让你的手机与众不同！
Text ：
Top 2 Ad Creative of 闪光壁纸
Ad Details ：
Headline ：太美了！来电壁纸，免费设置，超炫酷！小姐姐在用~
Text ：
Top 3 Ad Creative of 闪光壁纸
Ad Details ：
Headline ：超炫酷的动态壁纸，让你的手机与众不同！
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 72 | 68 | 42 |
| Popularity | 486 | 441 | 214 |
| Dimensions | 720 x 1280 | 720 x 1280 | 720 x 1280 |
| Creative Type | Video | Video | Video |
| Network | 火山小视频 | 抖音短视频 | 西瓜视频 |
| Related Ads | 1 | 1 | 1 |
| Countries | |||
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for 闪光壁纸 in recent advertising is 火山小视频, and the main creative type is Video.
In conclusion: The above is a free 闪光壁纸's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to 闪光壁纸, you can click the app name below to view related reports, or you can find more info in ASOTools.